Avant Brand Affinity ranks highest Live Nation at 20.12% . Very Strong. Score DMDB 67.04% | Fanbase 52.84%

Avant — pop artist from US.

Avant, a veteran in the music industry, has made his mark with hits like "Read Your Mind," "My First Love," and "Separated." His latest release, the 9th studio…

Avant

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc1-1adf-b1ec-8049-a0369fe50396

Find Artist

Genres

pophip popr&b, funk & soulr&burban contemporaryneo soulnew jack swingr&b/soulpop r&bcontemporary r&bhip-hop & rappop raphip-hop/rap

Influential: 67.04% Fanbase: 52.84% Trending: 74.15%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 20.12% • Very Strong

As of 2025-09-09

1,337,401

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.04% | Fanbase 52.84% | Trending 74.15% | CAREER STAGE: MAINSTREAM

Biography

Avant, a veteran in the music industry, has made his mark with hits like "Read Your Mind," "My First Love," and "Separated." His latest release, the 9th studio album titled Can We Fall In Love, showcases his raw honesty and intensity in an open love letter. Avant aims to bring back the essence of real R&B, focusing on the depth of being in love rather than just making love.

As a songwriter, producer, and label owner of MO-B Entertainment, Avant has navigated a successful career path from being the first artist on Magic Johnson's record label to establishing his own. He values the advice he received from Charlie Wilson about keeping his mind fresh and staying connected with both his established fanbase and younger audiences. Avant's consistency in delivering quality music, as evidenced in Can We Fall In Love, has solidified his loyal following and his commitment to staying true to his artistic identity.

Report Date: 2025-09-09

Avant is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The audience is heavily female (64%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (1,851 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Live Nation, Benihana, Hennessy points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Avant score 0.17% — Low bucket.

Brand: Live NationBrand: BenihanaBrand: Hennessy

Followers:1,337,401

Engagements:2,214

Rate:0.2%

Posts:5,135

Avg Likes:2,213

Avg Comments:101

Avg Views:1,851

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,337,401 · Engagements 2,214 · Rate 0.2% Posts 5,135 · Views 1,851 · Avg Likes 2,213 · Avg Comments 101 · Avg Views 1,851	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 31% 35-44: 16% 45-64: 5%	Largest: 25-34 (45%); next: 18-24 (31%)
Gender Split	Female: 64% Male: 36% Non-binary/Other: 0%	Skews female (64%)
Top Countries	UNITED STATES (75%) BRAZIL (4%) UNITED KINGDOM (3%) KENYA (2%) FRANCE (2%)	Top regions: UNITED STATES (75%), BRAZIL (4%), UNITED KINGDOM (3%)
Platform Engagement	Instagram: 2,107 avg likes/post · Youtube: 1,851 avg views/post	Best reach: Youtube 1,851 avg views; best engagement: Instagram 2,107 avg likes

Top Brand Affinities

Live Nation

Score: 20.12

Benihana

Score: 10.11

Hennessy

Score: 9.31

Amazon Music

Score: 8.29

Steve Madden

Score: 7.14

iHeartRadio Music Awards

Score: 6.81

NBC

Score: 6.28

Kroger

Score: 6.14

FashionNova

Score: 5.90

Gerber

Score: 5.72

Publix

Score: 5.53

Macy's

Score: 5.49

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Top Brand Affinities

Brand	Category	Score
Live Nation		20.12
Benihana		10.11
Hennessy		9.31
Amazon Music		8.29
Steve Madden		7.14
iHeartRadio Music Awards		6.81
NBC		6.28
Kroger		6.14
FashionNova		5.90
Gerber		5.72
Publix		5.53
Macy's		5.49
FedEx		5.45
Bath & Body Works		5.43
Walgreens		5.26
CNN		4.92
boohoo		4.68
ESPN		4.58
Verizon		4.44
Fenty beauty		4.31
Coach		4.27
Walmart		4.21
NORDSTROM		4.18
NFL		4.16
Margaritaville		4.10
MTV		4.03
Chick-fil-A		4.03
Philips		3.97
Los Angeles Lakers		3.82
OLD NAVY		3.57
Nickelodeon		3.54
Christian Louboutin		3.53
SoundCloud		3.38
NBA		3.27
Comedy Central		3.12
Tiffany & Co		3.12
Forever 21		3.00
Uber		2.88
Sneakerhead		2.82
TOM FORD		2.72
Target		2.72
Spotify Music		2.68
Timberland		2.64
Beats Electronics		2.63
Polo Ralph Lauren		2.57
Victoria's Secret		2.45
shein		2.42
Amazon		2.40
Dolce & Gabbana		2.36
Paypal		2.36