August Alsina Brand Affinity ranks highest True Religion at 23.48% . Very Strong. Score DMDB 69.80% | Fanbase 62.27%

August Alsina — pop artist from US.

August Alsina, born August Anthony Alsina, Jr., spent his early years in New Orleans before moving to Houston due to family circumstances. After gaining…

August Alsina

Superstar

Country: US | Gender: male | Artist ID: 11e81bcb-59ac-8fa8-83de-a0369fe50396

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Genres

popdance popr&b, funk & soulr&burban contemporaryr&b/soulpop r&bcontemporary r&bhip-hop & rappop raptrap

Influential: 69.80% Fanbase: 62.27% Trending: 73.57%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

True Religion • 23.48% • Very Strong

As of 2025-09-09

9,679,089

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.80% | Fanbase 62.27% | Trending 73.57% | CAREER STAGE: SUPERSTAR

Biography

August Alsina, born August Anthony Alsina, Jr., spent his early years in New Orleans before moving to Houston due to family circumstances. After gaining attention for his YouTube covers in the late 2000s, he released mixtapes and singles, leading to his major-label debut with Def Jam in 2013. His debut album, Testimony, reached number two on the Billboard 200 in 2014, featuring collaborations with notable artists.

Following his major-label phase, Alsina established his independent label, Shake the World, and released his third album, The Product III: stateofEMERGEncy, in 2020. The album peaked at number 48 on the Billboard 200 and featured collaborations with various artists. Alsina continued to release singles and maintain a steady presence in the music scene in the following years.

Report Date: 2025-09-09

August Alsina cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, NIGERIA, POLAND. A heavily female (61%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 282,118 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with True Religion, Shea Moisture, Alexander McQueen, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist August Alsina score 0.06% — Low bucket.

Brand: True ReligionBrand: Shea MoistureBrand: Alexander McQueen

Followers:9,679,089

Engagements:6,253

Rate:0.1%

Posts:323

Avg Likes:6,028

Avg Comments:400

Avg Views:284,529

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,679,089 · Engagements 6,253 · Rate 0.1% Posts 323 · Views 284,529 · Avg Likes 6,028 · Avg Comments 400 · Avg Views 284,529	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 34% 13-17: 7% 35-44: 6%	Largest: 18-24 (52%); next: 25-34 (34%)
Gender Split	Female: 61% Male: 40% Non-binary/Other: 0%	Skews female (61%)
Top Countries	UNITED STATES (59%) NIGERIA (15%) POLAND (14%) PERU (6%) BRAZIL (4%)	Top regions: UNITED STATES (59%), NIGERIA (15%), POLAND (14%)
Platform Engagement	Instagram: 941 avg likes/post · Tiktok: 2,411 avg views/post · Youtube: 282,118 avg views/post	Best reach: Youtube 282,118 avg views; best engagement: Youtube 4,995 avg likes

Top Brand Affinities

True Religion

Score: 23.48

Shea Moisture

Score: 13.78

Alexander McQueen

Score: 9.46

FashionNova

Score: 8.04

Gerber

Score: 7.50

Macy's

Score: 7.07

iHeartRadio Music Awards

Score: 6.82

Coach

Score: 6.75

ULTA Beauty

Score: 6.15

Champion

Score: 6.09

shein

Score: 5.47

Steve Madden

Score: 5.35

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Top Brand Affinities

Brand	Category	Score
True Religion		23.48
Shea Moisture		13.78
Alexander McQueen		9.46
FashionNova		8.04
Gerber		7.50
Macy's		7.07
iHeartRadio Music Awards		6.82
Coach		6.75
ULTA Beauty		6.15
Champion		6.09
shein		5.47
Steve Madden		5.35
Verizon		5.29
NBC		5.29
OLD NAVY		4.72
Hennessy		4.66
boohoo		4.62
SheInside		4.51
Urban Outfitters		4.28
CNN		4.18
Philips		4.03
Fenty beauty		3.91
TOM FORD		3.85
MTV		3.74
BALMAIN		3.66
NORDSTROM		3.58
SoundCloud		3.41
Christian Louboutin		3.08
Vogue		2.89
Kodak		2.83
Fendi		2.77
Anastasia Beverly Hills		2.73
GAP		2.62
Victoria's Secret		2.62
Balenciaga		2.57
Los Angeles Lakers		2.57
Forever 21		2.46
Guess		2.42
Sneakerhead		2.40
Dr. Martens		2.37
Dolce & Gabbana		2.33
Nickelodeon		2.30
NYX Cosmetics		2.15
Walmart		2.07
NFL		2.06
Tarte Cosmetics		2.04
Target		2.03
NBA		2.02
Timberland		2.01
Versace		1.93