Atitude 67
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,440,931
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:59:56 UTC
Genres
Biography
Building a strong following in São Paulo, Atitude 67 released their first professional project, a live audiovisual recording featuring 14 original tracks. The release garnered over 560 million plays on Spotify, with standout hits including "Saideira" and "Cerveja de Garrafa," solidifying the group's popularity in the music scene.
Atitude 67 is a clear fit for 18-24 & 25-34 audiences with strength across BRAZIL, PORTUGAL, UNITED STATES. The audience is female-leaning (53%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,646 avg views per post); Instagram builds the community layer. Affinity data highlights ChilliBeans, Lojas Renner, Ambev, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,440,931 · Engagements 740 · Rate 0.0% Posts 3,978 · Views 2,545 · Avg Likes 734 · Avg Comments 31 · Avg Views 2,545 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 34% 35-44: 7% 13-17: 5% |
Largest: 18-24 (52%); next: 25-34 (34%) |
| Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
| Top Countries |
BRAZIL (98%) PORTUGAL (1%) UNITED STATES (1%) ARGENTINA (0%) MEXICO (0%) |
Top regions: BRAZIL (98%), PORTUGAL (1%), UNITED STATES (1%) |
| Platform Engagement | Instagram: 613 avg likes/post · Tiktok: 899 avg views/post · Youtube: 1,646 avg views/post | Best reach: Youtube 1,646 avg views; best engagement: Instagram 613 avg likes |
Top Brand Affinities
ChilliBeans
Lojas Renner
Ambev
Itaipava
Cacau Show
Colcci
Danone
Hering
Riachuelo
Boticario
Xerox
Rapha
| Brand | Category | Score |
|---|---|---|
| ChilliBeans | 25.94 | |
| Lojas Renner | 16.51 | |
| Ambev | 16.28 | |
| Itaipava | 14.16 | |
| Cacau Show | 13.29 | |
| Colcci | 11.47 | |
| Danone | 10.95 | |
| Hering | 10.86 | |
| Riachuelo | 8.99 | |
| Boticario | 8.94 | |
| Xerox | 8.74 | |
| Rapha | 8.11 | |
| Banco Bradesco | 8.10 | |
| Havaianas | 7.47 | |
| Moda Praia | 6.59 | |
| Lollapalooza | 5.39 | |
| Mary Kay | 5.21 | |
| Eudora | 5.09 | |
| Pfizer | 4.34 | |
| Heineken | 3.70 | |
| Budweiser | 3.20 | |
| Tomorrowland | 2.86 | |
| Avon | 2.59 | |
| shein | 1.52 | |
| DC Entertainment | 1.47 | |
| SheInside | 1.47 | |
| Pixar | 1.30 | |
| UFC | 1.28 | |
| GoPro | 1.27 | |
| Nutella | 1.20 | |
| Pandora | 1.05 | |
| Mitsubishi | 1.00 | |
| Netflix | 0.97 | |
| Spotify Music | 0.93 | |
| Pepsi | 0.87 | |
| Ray-Ban | 0.83 | |
| Red Bull | 0.82 | |
| Coca-Cola | 0.80 | |
| Walt Disney | 0.76 | |
| McDonald's | 0.76 | |
| FIFA | 0.72 | |
| Chevrolet | 0.71 | |
| Volkswagen | 0.64 | |
| NBA | 0.64 | |
| MAC Cosmetics | 0.50 | |
| Nike | 0.48 | |
| Marvel Entertainment | 0.45 | |
| Porsche | 0.43 | |
| Honda | 0.43 | |
| Zara | 0.41 |
Official Profiles
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LoginArtist: Atitude 67
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















