Aterciopelados

Aterciopelados

Country: CO | Gender: mixed

Influence: 60.04% Fanbase: 45.69% Trending: 67.21% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-16

438,200

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

2025-10-07 20:29:35 UTC

Genres

poplatin poprocklatin rockrock en espanolcolombian rockrockalternativelatin alternativeindie rocklatinlatinother latin music

Biography

"Aterciopelados" es la banda más emblemática del rock colombiano, fusionando ritmos latinos y colombianos con la fuerza del rock en una carrera de 30 años. Con 3 Latin Grammys y más de 6 nominaciones a los Grammys, Andrea Echeverri y Conector han desafiado estereotipos y promovido empoderamiento femenino y conciencia ambiental a través de sus 12 álbumes, incluyendo éxitos como "Bolero" y "Florecita Rockera".

Conmemorando los 28 años de su icónico álbum "El Dorado", Aterciopelados lanzó "El Dorado En Vivo" en 2024, una versión potente y visionaria que inmortaliza los clásicos que llevaron a la banda a trascender el territorio latinoamericano. Este álbum seminal del rock colombiano de los noventa encapsula la fusión sonora que define la influencia duradera de la banda en la escena musical alternativa.

Aterciopelados Marketing Affinity & Brand Fit Data

Report Date: 2025-08-16

Aterciopelados indexes high with fans in the 25-34 range in COLOMBIA, MEXICO, UNITED STATES. The skew is female-leaning (51%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 3,569 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Eco-friendly fashion brands, Sustainable music equipment companies, Latin American cultural organizations, making Merchandise featuring album art, Vinyl records of classic albums, Concert tickets and VIP experiences a natural test bed. Choose Aterciopelados when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Aterciopelados score 0.09%Low bucket.
Product: Merchandise featuring album artProduct: Vinyl records of classic albumsProduct: Concert tickets and VIP experiences
Followers:438,200
Engagements:385
Rate:0.1%
Posts:642
Views:5,243
Avg Likes:351
Avg Comments:16
Avg Views:5,243

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 438,200 · Engagements 385 · Rate 0.1%
Posts 642 · Views 5,243 · Avg Likes 351 · Avg Comments 16 · Avg Views 5,243
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 42%
18-24: 39%
35-44: 12%
45-64: 4%
Largest: 25-34 (42%); next: 18-24 (39%)
Gender Split Female: 51%
Male: 49%
Non-binary/Other: 0%
Skews female (51%)
Top Countries COLOMBIA (48%)
MEXICO (12%)
UNITED STATES (7%)
ARGENTINA (6%)
PERU (5%)
Top regions: COLOMBIA (48%), MEXICO (12%), UNITED STATES (7%)
Platform Engagement Tiktok: 3,569 avg views/post · Youtube: 1,674 avg views/post Best reach: Tiktok 3,569 avg views; best engagement: Tiktok 252 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.

Recommendations

Products & Services
  • Merchandise featuring album art
  • Vinyl records of classic albums
  • Concert tickets and VIP experiences
  • Collaborative music projects with other artists
  • Eco-friendly products promoting sustainability
  • Music streaming subscriptions
  • Exclusive behind-the-scenes content
  • Music lessons or workshops
Marketing Angles
  • Highlighting empowerment themes in music
  • Promoting environmental consciousness
  • Leveraging nostalgia for classic albums
  • Engaging fans through interactive social media campaigns
  • Collaborating with influencers in the Latin music scene
  • Creating content around cultural heritage and identity
Content Themes
  • Behind-the-scenes of album creation
  • Stories of female empowerment in music
  • Environmental initiatives and activism
  • Live performance highlights
  • Fan interactions and testimonials
  • Cultural significance of Latin music
Partnership Brands
  • Eco-friendly fashion brands
  • Sustainable music equipment companies
  • Latin American cultural organizations
  • Streaming platforms like Spotify and Apple Music
  • Social media platforms like TikTok and Instagram
  • Local food and beverage brands
  • Travel companies promoting Latin America
  • Music festivals focusing on Latin genres
  • Art and design brands for merchandise
  • Non-profits focused on women's rights and environmental issues
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Aterciopelados

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 00:56:59 Bolero falaz XHMOR-FM [La 99.1 FM] Yautepec, ML, MX 213

Popularity (2025-10-06)

Platform%
No data.

Trending Artist