At the Drive‐In
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
21,000
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:46:06 UTC
Genres
Scores
Biography
Following a hiatus and side projects, At the Drive-In regrouped in 2012 for a series of festival performances and a reunion world tour. Despite lineup changes and the departure of Jim Ward before their fourth album, the band continued to push boundaries with the release of in•ter a•li•a in 2017, featuring singles "Governed by Contagions" and "Incurably Innocent." Their fifth EP, Diamanté, arrived later that year, showcasing their signature blend of energetic melodies and originality.
At the Drive‐In connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, ARGENTINA. With a heavily male (83%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 1,538 avg views per post; Youtube adds dependable engagement depth. Overlap with Red Bull, Vans, Fender highlights near-term opportunities in Merchandise (T-shirts, hoodies), Vinyl records of latest albums, Concert tickets and VIP packages. The throughline is simple: At the Drive‐In moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 21,000 · Engagements 15 · Rate 0.1% Posts 3 · Views 1,538 · Avg Likes 15 · Avg Comments 4 · Avg Views 1,538 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 48% 18-24: 30% 35-44: 17% 45-64: 4% |
Largest: 25-34 (48%); next: 18-24 (30%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (38%) BRAZIL (10%) ARGENTINA (6%) MEXICO (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (38%), BRAZIL (10%), ARGENTINA (6%) |
| Platform Engagement | Youtube: 1,538 avg views/post | Best reach: Youtube 1,538 avg views; best engagement: Youtube 15 avg likes |
Top Brand Affinities
Recommendations
Products & Services
- Merchandise (T-shirts, hoodies)
- Vinyl records of latest albums
- Concert tickets and VIP packages
- Music streaming subscriptions
- Exclusive behind-the-scenes content
- Collaborative playlists with fans
- Limited edition EPs
- Fan club memberships
Marketing Angles
- Highlight emotional connection in music
- Leverage nostalgia from past albums
- Engage fans through social media challenges
- Create interactive live-stream events
- Utilize user-generated content for promotions
- Focus on festival appearances and tours
Content Themes
- Behind-the-scenes of album creation
- Band member interviews and stories
- Fan testimonials and experiences
- Live performance highlights
- Music video releases and teasers
- Thematic playlists based on album concepts
Partnership Brands
- Red Bull
- Vans
- Fender
- Spotify
- Apple Music
- Urban Outfitters
- Dr. Martens
- Monster Energy
- Warby Parker
- Tidal
- Converse
- Live Nation
- Ticketmaster
- Rolling Stone
- Alternative Press
- Hot Topic
- MTV
- YouTube
- Bandcamp
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: At the Drive‐In
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
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| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-02)
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| No data. | |