ASTRO Brand Affinity ranks highest Casetify at 37.17% . Very Strong. Score DMDB 57.87% | Fanbase 53.60%

ASTRO — pop artist from KR.

Astro (prod.Astro16) is a music producer who shares instrumentals and collaborations on their Spotify account. While not widely recognized, Astro invites…

ASTRO

Established

Country: KR | Gender: male | Artist ID: 39d63d87-b200-4cf9-a370-c83ea6f58fc0

Find Artist

Genres

popk-popk-pop boy grouphip-hop & raphip-hop/rap

Influential: 57.87% Fanbase: 53.60% Trending: 60.01%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Casetify • 37.17% • Very Strong

As of 2025-09-09

14,546,449

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.87% | Fanbase 53.60% | Trending 60.01% | CAREER STAGE: MID_LEVEL

Biography

Astro (prod.Astro16) is a music producer who shares instrumentals and collaborations on their Spotify account. While not widely recognized, Astro invites listeners to enjoy their music, including notable works with Vex and Grey.

For inquiries, Astro can be reached via email at [email protected]. They also maintain a presence on TikTok (https://www.tiktok.com/@prod.astr016?_t=8gpCx9PH0d7&_r=1) and Instagram (https://instagram.com/prod.astro16?igshid=NGVhN2U2NjQ0Yg%3D%3D&utm_source=qr).

Report Date: 2025-09-09

ASTRO has momentum with 18-24 & 25-34 audiences—particularly in PHILIPPINES, INDONESIA, BRAZIL. A heavily female (80%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 155,500 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with Casetify, iHeartRadio Music Awards, Barbie signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist ASTRO score 0.55% — Low bucket.

Brand: CasetifyBrand: iHeartRadio Music AwardsBrand: Barbie

Followers:14,546,449

Engagements:79,831

Rate:0.5%

Posts:1,031

Avg Likes:76,482

Avg Comments:923

Avg Views:155,500

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,546,449 · Engagements 79,831 · Rate 0.5% Posts 1,031 · Views 155,500 · Avg Likes 76,482 · Avg Comments 923 · Avg Views 155,500	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 66% 25-34: 18% 13-17: 14% 35-44: 2%	Largest: 18-24 (66%); next: 25-34 (18%)
Gender Split	Female: 80% Male: 20% Non-binary/Other: 0%	Skews female (80%)
Top Countries	PHILIPPINES (14%) INDONESIA (11%) BRAZIL (8%) MEXICO (6%) THAILAND (5%)	Top regions: PHILIPPINES (14%), INDONESIA (11%), BRAZIL (8%)
Platform Engagement	Instagram: 38,182 avg likes/post · Tiktok: 155,500 avg views/post · Youtube: 0 avg views/post	Best reach: Tiktok 155,500 avg views; best engagement: Tiktok 38,300 avg likes

Top Brand Affinities

Casetify

Score: 37.17

iHeartRadio Music Awards

Score: 8.45

Barbie

Score: 6.99

Skechers

Score: 5.67

Snoopy And The Peanuts Gang

Score: 5.27

Jollibee

Score: 3.43

Topshop

Score: 3.15

shein

Score: 2.98

Dr. Martens

Score: 2.82

Stradivarius

Score: 2.67

SheInside

Score: 2.63

Tiffany

Score: 2.49

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Top Brand Affinities

Brand	Category	Score
Casetify		37.17
iHeartRadio Music Awards		8.45
Barbie		6.99
Skechers		5.67
Snoopy And The Peanuts Gang		5.27
Jollibee		3.43
Topshop		3.15
shein		2.98
Dr. Martens		2.82
Stradivarius		2.67
SheInside		2.63
Tiffany		2.49
Pixar		2.45
Burberry		2.41
MTV		2.33
Yves Saint Laurent		2.22
Costco		2.21
Lollapalooza		2.20
Polaroid		2.00
Bershka		1.99
ASOS		1.95
Polo Ralph Lauren		1.92
LEGOLAND		1.91
Cafecito		1.90
Fendi		1.88
League of Legends		1.82
Universal		1.78
Lacoste		1.75
Primark		1.75
Tiffany & Co		1.64
Calvin Klein		1.63
Hollister Co		1.62
OREO		1.51
KitKat		1.48
KFC		1.46
Pokemon Go		1.42
BBC		1.38
Tarte Cosmetics		1.34
Huda Beauty		1.33
Tommy Hilfiger		1.28
Forever 21		1.28
FashionNova		1.27
musical.ly		1.25
Bellagio		1.25
New Balance		1.17
UNIQLO		1.14
Coachella		1.13
Prada		1.09
Pokemon		1.09
Guess		1.08