Assi El Helani

Assi El Helani — pop artist from LB.

Assi El Hallani, born Mohammed Muzen El Hallani on November 28, 1970, is a prominent Lebanese singer and actor. His musical journey began at 17 when he emerged…

Influence: 50.99% Fanbase: 34.22% Trending: 59.38% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Zuhair Murad • 48.01% • Very Strong

As of 2025-09-09

4,953,637

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-07 18:54:08 UTC

Genres

poparab poplebanese popclassic arab popmiddle easterndabke

Biography

Assi El Hallani, born Mohammed Muzen El Hallani on November 28, 1970, is a prominent Lebanese singer and actor. His musical journey began at 17 when he emerged victorious in Studio Al Fan, a television talent show for budding artists.

Top Brand Affinities

Report Date: 2025-09-09

Assi El Helani speaks to 25-34 & 18-24 audiences with measurable traction in EGYPT, MOROCCO, TUNISIA. Composition is heavily male (61%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (796,745 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Zuhair Murad, beIN SPORTS, ELIE SAAB, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Assi El Helani score 0.18% — Low bucket.

Brand: Zuhair MuradBrand: beIN SPORTSBrand: ELIE SAAB

Followers:4,953,637

Engagements:8,851

Rate:0.2%

Posts:3,850

Avg Likes:9,338

Avg Comments:266

Avg Views:796,745

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,953,637 · Engagements 8,851 · Rate 0.2% Posts 3,850 · Views 796,745 · Avg Likes 9,338 · Avg Comments 266 · Avg Views 796,745	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 40% 35-44: 10% 13-17: 4%	Largest: 25-34 (43%); next: 18-24 (40%)
Gender Split	Female: 39% Male: 61% Non-binary/Other: 0%	Skews male (61%)
Top Countries	EGYPT (14%) MOROCCO (10%) TUNISIA (7%) ALGERIA (7%) IRAQ (7%)	Top regions: EGYPT (14%), MOROCCO (10%), TUNISIA (7%)
Platform Engagement	Instagram: 6,601 avg likes/post · Youtube: 796,745 avg views/post	Best reach: Youtube 796,745 avg views; best engagement: Instagram 6,601 avg likes

Top Brand Affinities

Zuhair Murad

Score: 48.01

beIN SPORTS

Score: 37.58

ELIE SAAB

Score: 21.88

LC Waikiki

Score: 21.80

DeFacto

Score: 16.34

Emirates Airlines

Score: 14.24

Chopard

Score: 14.13

Jumeirah

Score: 13.29

Qatar Airways

Score: 9.57

Cinnabon

Score: 7.60

NBC

Score: 6.64

Nescafé

Score: 6.43

Brand	Category	Score
Zuhair Murad		48.01
beIN SPORTS		37.58
ELIE SAAB		21.88
LC Waikiki		21.80
DeFacto		16.34
Emirates Airlines		14.24
Chopard		14.13
Jumeirah		13.29
Qatar Airways		9.57
Cinnabon		7.60
NBC		6.64
Nescafé		6.43
Four Seasons		5.78
Make Up For Ever		5.35
MTV		5.25
American Eagle		4.27
Daniel Wellington		4.00
Warner Bros		3.95
Huda Beauty		3.89
Fendi		3.77
Rolex		3.76
Bulgari		3.69
Armani		3.57
BALMAIN		3.52
Versace		3.39
Lacoste		3.37
Christian Dior		3.32
Pull&Bear		3.29
Stradivarius		3.03
Tarte Cosmetics		2.97
Carrefour		2.91
Dolce & Gabbana		2.74
Montblanc		2.59
GIVENCHY		2.32
Gucci		2.09
Bershka		2.09
MAC Cosmetics		2.06
musical.ly		1.99
Ray-Ban		1.95
Gymshark		1.89
Pizza Lover		1.82
Sephora		1.79
Zara		1.77
Burberry		1.74
Chanel		1.72
Huawei		1.68
NYX Cosmetics		1.65
Hermès		1.63
Dodge		1.62
Mercedes-Benz		1.61