As December Falls

As December Falls — pop artist from GB.

Hailing from Nottingham, As December Falls is an emo rock band that delivers raw and emotive performances. Their music is available for streaming, but their…

Influence: 52.21% Fanbase: 24.36% Trending: 66.13% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 59.86% • Very Strong

As of 2025-09-08

279,886

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-08 05:49:59 UTC

Genres

poppop emorockrockalternative rockpop rockalternativealternativeelectronicpixie

Biography

Hailing from Nottingham, As December Falls is an emo rock band that delivers raw and emotive performances. Their music is available for streaming, but their live shows are where they truly shine, captivating audiences with their energy and passion. For merchandise and upcoming show information, visit their website at https://www.asdecemberfalls.store.

Top Brand Affinities

Report Date: 2025-09-08

As December Falls draws 18-24 & 25-34 audiences and holds attention in UNITED KINGDOM, UNITED STATES, FRANCE. The skew is heavily male (63%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 7,159 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Impericon, Games Workshop, Arctic Fox hair Color makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist As December Falls score 0.61% — Low bucket.

Brand: ImpericonBrand: Games WorkshopBrand: Arctic Fox hair Color

Followers:279,886

Engagements:1,718

Rate:0.6%

Posts:2,776

Avg Likes:1,605

Avg Comments:55

Avg Views:10,682

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 279,886 · Engagements 1,718 · Rate 0.6% Posts 2,776 · Views 10,682 · Avg Likes 1,605 · Avg Comments 55 · Avg Views 10,682	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 33% 35-44: 9% 13-17: 6%	Largest: 18-24 (47%); next: 25-34 (33%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	UNITED KINGDOM (31%) UNITED STATES (25%) FRANCE (5%) GERMANY (4%) AUSTRALIA (3%)	Top regions: UNITED KINGDOM (31%), UNITED STATES (25%), FRANCE (5%)
Platform Engagement	Instagram: 733 avg likes/post · Tiktok: 7,159 avg views/post · Youtube: 3,523 avg views/post	Best reach: Tiktok 7,159 avg views; best engagement: Instagram 733 avg likes

Top Brand Affinities

Impericon

Score: 59.86

Games Workshop

Score: 16.82

Arctic Fox hair Color

Score: 16.58

Gamescom

Score: 15.32

Square Enix

Score: 14.77

Sennheiser

Score: 9.88

Borderlands

Score: 9.72

Life Is Strange

Score: 9.42

Hot Topic

Score: 8.95

Costa Coffee

Score: 8.17

Sega

Score: 7.91

Tomb Raider

Score: 7.72

Brand	Category	Score
Impericon		59.86
Games Workshop		16.82
Arctic Fox hair Color		16.58
Gamescom		15.32
Square Enix		14.77
Sennheiser		9.88
Borderlands		9.72
Life Is Strange		9.42
Hot Topic		8.95
Costa Coffee		8.17
Sega		7.91
Tomb Raider		7.72
RAZER		7.55
Amazon Music		7.54
The Last of Us		7.25
Power Rangers		7.13
Logitech		6.58
Vauxhall		6.58
World of Warcraft		6.57
Capcom		6.54
Fallout		6.14
Resident Evil		6.09
God of War		5.94
Monster Beverage		5.65
boohoo		5.60
Primark		5.08
Bandai Namco		4.92
Dr. Martens		4.69
Cadbury		4.56
Lush		4.46
Spotify Music		4.24
BBC		3.96
Bethesda Softworks		3.94
Final Fantasy		3.94
Mortal Kombat		3.93
The Witcher		3.86
Taco Bell		3.78
Xbox		3.59
Pokemon Go		3.47
League of Legends		3.34
Comedy Central		3.33
Jack Daniels		3.32
Columbia Pictures		3.32
Opel		3.29
Vans		3.15
ASUS		3.13
Tesco		3.10
MTV		3.04
McLaren		2.98
Star Wars		2.86