Army of Lovers
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
87,300
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-07 18:25:30 UTC
Genres
Biography
Known for their outrageous image and dance-pop sound, Army of Lovers made a mark on the music scene with albums like Disco Extravaganza and Massive Luxury Overdose. The group faced controversy with the release of the single "Israelism," which topped the charts in Israel despite accusations of cultural insensitivity. Despite lineup changes and solo projects, the legacy of Army of Lovers endures as a unique and influential force in the world of pop music.
Army of Lovers resonates with 25-34 & 18-24 audiences and sustains presence in RUSSIA, UKRAINE, UNITED KINGDOM. The demographic is heavily male (66%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 887,448 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 87,300 · Engagements 6,892 · Rate 7.9% Posts 18 · Views 887,448 · Avg Likes 6,456 · Avg Comments 558 · Avg Views 887,448 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 35% 18-24: 26% 35-44: 24% 45-64: 12% |
Largest: 25-34 (35%); next: 18-24 (26%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
RUSSIA (22%) UKRAINE (8%) UNITED KINGDOM (6%) POLAND (5%) UNITED STATES (5%) |
Top regions: RUSSIA (22%), UKRAINE (8%), UNITED KINGDOM (6%) |
| Platform Engagement | Youtube: 887,448 avg views/post | Best reach: Youtube 887,448 avg views; best engagement: Youtube 6,456 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Army of Lovers
The map shows every radio station that aired Army of Lovers today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-23)
Total: 1,364,603
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
955,314 | 70.01% |
| [+] |
Last.fm |
409,289 | 29.99% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:10:34 | Crucified | RTL Radio Lëtzebuerg | Dudelange, LU | 205 |
| 2025-08-21 02:47:51 | Crucified | Forum | Orléans, FR | 204 |
| 2025-08-21 00:10:24 | Obsession | Dorojnoe Radio | Moscow, RU | 209 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
