Arkells

Arkells

Country: CA | Gender: male | Artist ID: 11e81bba-68ac-0850-b387-a0369fe50396

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Genres

popcanadian indiehamilton on indierockcanadian rockrockalternative rockalternativealternativeindie rock
Influential: 57.91% Fanbase: 43.06% Trending: 65.34%
Report Date: 2025-08-15

0

Streaming Followers

353,880

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 57.91% | Fanbase 43.06% | Trending 65.34% | CAREER STAGE: MID_LEVEL

Biography

Arkells embody a welcoming and inclusive ethos, aiming to be the soundtrack to life's highs and lows with a sound that evolves while retaining a sense of familiarity. Their widespread popularity and numerous accolades, including multiple JUNO Awards, attest to their impact on the music industry and beyond. Despite their success, Arkells remain dedicated to delivering high-energy performances and winning over new audiences with each show.

With a commitment to living in the present and never resting on their laurels, Arkells approach each performance with a fervor that harkens back to their early days, embodying the essence of rock 'n' roll by giving their all on stage every time. Their ability to connect with listeners across various platforms and their passion for continuously proving themselves demonstrate their enduring influence in the music scene.

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Report Date: 2025-08-15

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Arkells score 0.77%Low bucket.
Brand: Value Village Brand: Scotiabank Brand: Hudson's Bay
Followers:353,880
Engagements:2,725
Rate:0.8%
Posts:8,826
Views:9,107
Avg Likes:2,682
Avg Comments:51
Avg Views:9,107

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 353,880 · Engagements 2,725 · Rate 0.8%
Posts 8,826 · Views 9,107 · Avg Likes 2,682 · Avg Comments 51 · Avg Views 9,107
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 43%
25-34: 34%
35-44: 12%
13-17: 5%
Largest: 18-24 (43%); next: 25-34 (34%)
Gender Split Female: 45%
Male: 55%
Non-binary/Other: 0%
Skews male (55%)
Top Countries CANADA (65%)
UNITED STATES (13%)
UNITED KINGDOM (3%)
GERMANY (2%)
MEXICO (2%)
Top regions: CANADA (65%), UNITED STATES (13%), UNITED KINGDOM (3%)
Platform Engagement Instagram: 2,222 avg likes/post · Tiktok: 7,257 avg views/post · Youtube: 1,850 avg views/post Best reach: Tiktok 7,257 avg views; best engagement: Instagram 2,222 avg likes

Top Brand Affinities

Value Village
Apparel & Fashion
Score: 98.31
Scotiabank
Finance, Banking & Insurance
Score: 79.87
Hudson's Bay
Apparel & Fashion
Score: 72.10
Budweiser
Beverages
Score: 32.31
Carling
Alcoholic Beverages
Score: 28.21
Air Canada
Travel & Hospitality
Score: 26.00
Live Nation
Entertainment
Score: 25.79
Tim Hortons
Food & Snacks
Score: 24.84
NHL
Sports & Outdoors
Score: 19.09
Arc'teryx
Sports & Outdoors
Score: 11.07
Amazon Music
Entertainment & Media
Score: 10.00
Pilsner Urquell
Alcoholic Beverages
Score: 9.25
Top Brand Affinities
Brand Category Score
Value Village Apparel & Fashion 98.31
Scotiabank Finance, Banking & Insurance 79.87
Hudson's Bay Apparel & Fashion 72.10
Budweiser Beverages 32.31
Carling Alcoholic Beverages 28.21
Air Canada Travel & Hospitality 26.00
Live Nation Entertainment 25.79
Tim Hortons Food & Snacks 24.84
NHL Sports & Outdoors 19.09
Arc'teryx Sports & Outdoors 11.07
Amazon Music Entertainment & Media 10.00
Pilsner Urquell Alcoholic Beverages 9.25
Lululemon Athletica Apparel & Fashion 8.51
Coors Alcoholic Beverages 7.48
Anthropologie Apparel & Fashion 6.48
Influenster Beauty & Personal Care 6.39
Free People Apparel & Fashion 6.30
Showtime Entertainment 6.10
Bud Light Alcoholic Beverages 6.00
Columbia Pictures Entertainment 5.28
Guinness Alcoholic Beverages 4.99
Pacific Northwest Wonderland Apparel & Fashion 4.94
Baileys Beverages 4.64
Margaritaville Apparel & Fashion 4.60
Gatorade Beverages 4.59
Sunnies Studios Apparel & Fashion 4.34
iHeartRadio Music Awards Entertainment 4.27
The Olympic Games Sports & Outdoors 4.14
Airbnb Travel & Hospitality 4.06
OLD NAVY Apparel & Fashion 3.95
Lush Beauty & Personal Care 3.91
American Eagle Apparel & Fashion 3.87
Iberostar Hotels & Resorts Travel & Hospitality 3.86
Pfizer Health & Wellness 3.86
Spotify Music Entertainment & Media 3.77
PetSmart Pet Supplies 3.77
Costco Grocery & Pantry 3.71
Kate Spade Apparel & Fashion 3.63
Lollapalooza Entertainment 3.54
Heinz Food & Snacks 3.46
CBS Television Studios Entertainment & Media 3.28
Tinder Technology 3.28
Geocaching Sports & Outdoors 3.23
Urban Outfitters Apparel & Fashion 3.21
Chrysler Automotive 3.10
Polaroid Cameras & Photography 3.06
CBS Entertainment & Media 3.01
Coachella Apparel & Fashion 2.79
Busch Beverages 2.63
NBC Entertainment & Media 2.62

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
Total: 0
PlatformLatest
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-212025-08-23Change
11e8268a-11be-f126-9fb5-aa1c026db3d80.002.93+2.93
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00