Arin Ray
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
103,000
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 17:13:57 UTC
Genres
Scores
Biography
After gaining recognition on The X Factor and writing hit songs for notable artists, Arin Ray released his major-label debut, Platinum Fire, in 2018. His follow-up album, Hello Poison, dropped in 2022, showcasing Ray's growth as an artist with collaborations with artists like Ty Dolla $ign and VanJess. Ray's musical evolution from a reality TV contestant to a successful R&B artist highlights his versatility and talent in the music industry.
Arin Ray converts attention from 18-24 & 25-34 audiences across UNITED STATES, SOUTH AFRICA, BRAZIL. Audience shape is heavily female (61%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 21,897 avg views per post, with supportive conversation on Youtube. Shared audience with leading lifestyle names underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 103,000 · Engagements 507 · Rate 0.5% Posts 80 · Views 21,897 · Avg Likes 490 · Avg Comments 19 · Avg Views 21,897 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 34% 13-17: 6% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (34%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
UNITED STATES (52%) SOUTH AFRICA (6%) BRAZIL (4%) UNITED KINGDOM (4%) CANADA (4%) |
Top regions: UNITED STATES (52%), SOUTH AFRICA (6%), BRAZIL (4%) |
| Platform Engagement | Youtube: 21,897 avg views/post | Best reach: Youtube 21,897 avg views; best engagement: Youtube 490 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Arin Ray
The map shows every radio station that aired Arin Ray today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-20)
Total: 1,632,376
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Audiomack |
943,701 | 57.81% |
| [+] |
Spotify |
564,256 | 34.57% |
| [+] |
Pandora |
71,019 | 4.35% |
| [+] |
Yandex |
53,400 | 3.27% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:03:13 | Change (with Kehlani) | Radio 94 FM | Leiria, PT | 158 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |