Arctic Monkeys Brand Affinity ranks highest Qantas at 13.09% . Very Strong. Score DMDB 82.22% | Fanbase 86.95%

Arctic Monkeys — pop artist from GB.

Arctic Monkeys, a British indie rock band formed in 2001, gained early success through online buzz and rave reviews. Led by singer/songwriter Alex Turner, the…

Arctic Monkeys

Superstar

Country: GB | Artist ID: 11e81bcd-cac3-5a30-bad2-a0369fe50396

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Genres

popsheffield indierockmodern rockpermanent waverockgarage rockalternative rockalternativealternativeindie rock

Influential: 82.22% Fanbase: 86.95% Trending: 79.86%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Qantas • 13.09% • Very Strong

As of 2025-09-09

17,631,222

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 82.22% | Fanbase 86.95% | Trending 79.86% | CAREER STAGE: SUPERSTAR

Biography

Arctic Monkeys, a British indie rock band formed in 2001, gained early success through online buzz and rave reviews. Led by singer/songwriter Alex Turner, the band's 2006 debut album, "Whatever People Say I Am, That's What I'm Not," broke records and earned critical acclaim, establishing them as a prominent force in the music scene. Over the years, Arctic Monkeys evolved their sound, collaborating with artists like Josh Homme and exploring diverse musical influences, culminating in their seventh album, "The Car," released in October 2022.

Arctic Monkeys' unconventional rise to fame included a deliberate rejection of major labels in favor of a DIY approach, which contributed to their rapid ascent in popularity. The band's discography boasts multiple chart-topping singles and albums, with accolades such as the Mercury Prize and BRIT Awards recognizing their musical achievements. Known for their dynamic sound and lyrical prowess, Arctic Monkeys continue to captivate audiences worldwide with their distinctive blend of indie rock and alternative music.

Report Date: 2025-09-09

Arctic Monkeys is a clear fit for 18-24 & 25-34 audiences with strength across BRAZIL, UNITED STATES, MEXICO. The audience is female-leaning (51%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (434,250 avg views per post); Instagram builds the community layer. Affinity data highlights Qantas, Vegemite, Lollapalooza, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Arctic Monkeys score 4.29% — Very Strong bucket.

Brand: QantasBrand: VegemiteBrand: Lollapalooza

Followers:17,631,222

Engagements:755,918

Rate:4.3%

Posts:602

Avg Likes:746,501

Avg Comments:3,578

Avg Views:615,856

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,631,222 · Engagements 755,918 · Rate 4.3% Posts 602 · Views 615,856 · Avg Likes 746,501 · Avg Comments 3,578 · Avg Views 615,856	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 26% 13-17: 8% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (26%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	BRAZIL (17%) UNITED STATES (12%) MEXICO (10%) UNITED KINGDOM (5%) ARGENTINA (4%)	Top regions: BRAZIL (17%), UNITED STATES (12%), MEXICO (10%)
Platform Engagement	Instagram: 654,151 avg likes/post · Tiktok: 434,250 avg views/post · Youtube: 181,606 avg views/post	Best reach: Tiktok 434,250 avg views; best engagement: Instagram 654,151 avg likes

Top Brand Affinities

Qantas

Score: 13.09

Vegemite

Score: 13.03

Lollapalooza

Score: 12.43

Kmart

Score: 9.88

Vivienne Westwood

Score: 6.49

BALMAIN

Score: 4.46

Verizon

Score: 4.38

Summit Entertainment

Score: 3.90

Dr. Martens

Score: 3.82

Polaroid

Score: 3.64

Campari

Score: 3.57

Sunnies Studios

Score: 3.26

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Top Brand Affinities

Brand	Category	Score
Qantas		13.09
Vegemite		13.03
Lollapalooza		12.43
Kmart		9.88
Vivienne Westwood		6.49
BALMAIN		4.46
Verizon		4.38
Summit Entertainment		3.90
Dr. Martens		3.82
Polaroid		3.64
Campari		3.57
Sunnies Studios		3.26
Omega		3.10
Nickelodeon		2.88
Spotify Music		2.80
Prismacolor		2.77
Topshop		2.74
Coachella		2.67
Urban Outfitters		2.67
Emporium		2.64
Pepsi		2.35
HBO		2.17
Pantone Inc		2.13
Vans		2.12
Guinness		1.97
Kodak		1.97
ASOS		1.95
Lush		1.95
Tinder		1.94
SoundCloud		1.94
Aperol		1.91
Star Wars		1.87
A Game of Tones		1.84
Jaguar		1.83
BBC		1.83
Pixar		1.82
Paramount Pictures		1.81
Victoria's Secret		1.81
Showtime		1.79
McLaren		1.74
Bershka		1.72
Mitsubishi Motors		1.70
New Balance		1.69
Primark		1.66
Too Faced Cosmetics		1.65
Hollister Co		1.65
Chrysler		1.61
Fujifilm		1.61
Pokemon Go		1.60
Reebok		1.59