Architects
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,213,046
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Throughout their career, Architects have toured extensively, performing at major music festivals and headlining their own shows worldwide. They have received several awards and nominations, including a Kerrang! Award for Best British Live Act in 2018. The band's music has resonated with a dedicated fan base, solidifying their position as one of the prominent acts in the metalcore genre.
Architects draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, UNITED KINGDOM, RUSSIA. The skew is heavily male (79%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 15,950 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Impericon, Ampeg, Sennheiser makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,213,046 · Engagements 14,419 · Rate 1.2% Posts 319 · Views 25,275 · Avg Likes 14,274 · Avg Comments 137 · Avg Views 25,275 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 39% 35-44: 9% 13-17: 4% |
Largest: 18-24 (46%); next: 25-34 (39%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (18%) UNITED KINGDOM (8%) RUSSIA (8%) BRAZIL (5%) GERMANY (5%) |
Top regions: UNITED STATES (18%), UNITED KINGDOM (8%), RUSSIA (8%) |
| Platform Engagement | Instagram: 12,348 avg likes/post · Tiktok: 15,950 avg views/post · Youtube: 9,325 avg views/post | Best reach: Tiktok 15,950 avg views; best engagement: Instagram 12,348 avg likes |
Top Brand Affinities
Impericon
Ampeg
Sennheiser
Accor Hotels
Pro Tools
DC Shoes
Monster Beverage
The Last of Us
Ableton
Hot Topic
Fallout
Vans
| Brand | Category | Score |
|---|---|---|
| Impericon | 398.62 | |
| Ampeg | 22.98 | |
| Sennheiser | 11.79 | |
| Accor Hotels | 11.50 | |
| Pro Tools | 10.48 | |
| DC Shoes | 8.96 | |
| Monster Beverage | 7.31 | |
| The Last of Us | 6.80 | |
| Ableton | 6.57 | |
| Hot Topic | 6.38 | |
| Fallout | 6.23 | |
| Vans | 6.09 | |
| God of War | 5.60 | |
| RAZER | 5.37 | |
| Final Fantasy | 5.34 | |
| Resident Evil | 5.31 | |
| Dr. Martens | 5.28 | |
| Jack Daniels | 4.86 | |
| Spotify Music | 4.45 | |
| Lollapalooza | 4.14 | |
| Bethesda Softworks | 3.84 | |
| AMC | 3.82 | |
| Comedy Central | 3.81 | |
| The Witcher | 3.72 | |
| Star Wars | 3.66 | |
| Nvidia | 3.59 | |
| Leica | 3.29 | |
| Xbox | 3.23 | |
| Showtime | 3.08 | |
| Activision Blizzard | 3.00 | |
| PlayStation | 2.99 | |
| Nintendo | 2.98 | |
| Ubisoft | 2.93 | |
| SoundCloud | 2.92 | |
| Columbia Pictures | 2.86 | |
| Carhartt | 2.83 | |
| Pokemon Go | 2.80 | |
| NHL | 2.75 | |
| Guinness | 2.62 | |
| HBO | 2.61 | |
| Sony | 2.52 | |
| Warner Bros | 2.51 | |
| Lush | 2.34 | |
| Polaroid | 2.30 | |
| Beats Electronics | 2.29 | |
| GoPro | 2.25 | |
| Bershka | 2.24 | |
| A Game of Tones | 2.22 | |
| Pokemon | 2.18 | |
| Budweiser | 2.12 |
Official Profiles
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LoginArtist: Architects
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Radio Spins (2025-09-10)
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Artist Performace Report
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