AP Dhillon
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-30
8,107,245
Social Media Followers
As of 2025-09-30
00:00:00
Hours Airplay
2025-11-06 23:23:17 UTC
Genres
Biography
Influenced by a mix of genres including R&B, hip-hop, pop, and dance, AP Dhillon's music has garnered over 5 billion streams on various platforms. His chart-topping hits like "Excuses," "Brown Munde," and "With You" have not only dominated the Spotify India charts but have also resonated with a diverse audience, reflecting universal emotions in his songs.
AP Dhillon reaches 18-24 & 25-34 audiences concentrated in INDIA, PAKISTAN, AUSTRALIA. The demographic tilt is heavily male (87%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 2,400,000 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Sabyasachi Mukherjee, Mahindra, 2Pac suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,107,245 · Engagements 496,569 · Rate 6.1% Posts 262 · Views 2,965,355 · Avg Likes 488,956 · Avg Comments 3,285 · Avg Views 2,965,355 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 30% 13-17: 7% 35-44: 3% |
Largest: 18-24 (59%); next: 25-34 (30%) |
| Gender Split |
Female: 13% Male: 87% Non-binary/Other: 0% |
Skews male (87%) |
| Top Countries |
INDIA (75%) PAKISTAN (15%) AUSTRALIA (3%) UNITED STATES (3%) SAUDI ARABIA (2%) |
Top regions: INDIA (75%), PAKISTAN (15%), AUSTRALIA (3%) |
| Platform Engagement | Instagram: 343,387 avg likes/post · Tiktok: 2,400,000 avg views/post · Youtube: 565,355 avg views/post | Best reach: Tiktok 2,400,000 avg views; best engagement: Instagram 343,387 avg likes |
Top Brand Affinities
Sabyasachi Mukherjee
Mahindra
2Pac
Superdry
Bajaj
Champion
G-shock
Ray-Ban
Selfiegram
H&M
Armani
Levi's
| Brand | Category | Score |
|---|---|---|
| Sabyasachi Mukherjee | 15.69 | |
| Mahindra | 11.08 | |
| 2Pac | 9.37 | |
| Superdry | 7.41 | |
| Bajaj | 5.93 | |
| Champion | 5.42 | |
| G-shock | 5.22 | |
| Ray-Ban | 3.92 | |
| Selfiegram | 3.82 | |
| H&M | 3.81 | |
| Armani | 3.44 | |
| Levi's | 3.22 | |
| Justin Bieber | 3.00 | |
| Rolls-Royce | 2.97 | |
| Puma | 2.80 | |
| Snapseed | 2.80 | |
| Land Rover | 2.75 | |
| Tomorrowland | 2.73 | |
| KTM | 2.70 | |
| Gymshark | 2.63 | |
| FashionNova | 2.60 | |
| Zara | 2.57 | |
| A Game of Tones | 2.52 | |
| Versace | 2.47 | |
| Travelgram | 2.40 | |
| Gucci | 2.36 | |
| SheInside | 2.36 | |
| Tommy Hilfiger | 2.27 | |
| Lacoste | 2.19 | |
| Grand Theft Auto | 2.18 | |
| MTV | 2.14 | |
| musical.ly | 2.14 | |
| Fila | 2.06 | |
| Beats Electronics | 1.93 | |
| shein | 1.91 | |
| Huda Beauty | 1.88 | |
| Mitsubishi | 1.80 | |
| Guess | 1.79 | |
| Bentley | 1.71 | |
| Burberry | 1.70 | |
| Audi | 1.66 | |
| BMW | 1.58 | |
| National Geographic | 1.58 | |
| Canon | 1.55 | |
| KFC | 1.55 | |
| Nikon | 1.55 | |
| Dodge | 1.54 | |
| Hyundai | 1.51 | |
| Louis Vuitton | 1.45 | |
| SoundCloud | 1.44 |
Official Profiles
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LoginArtist: AP Dhillon
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Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 19,525,274
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
18,181,255 | 93.12% |
| [+] |
Jiosaavn |
1,176,070 | 6.02% |
| [+] |
Last.fm |
115,885 | 0.59% |
| [+] |
Anghami |
40,109 | 0.21% |
| [+] |
Pandora |
11,639 | 0.06% |
| [+] |
Yandex |
316 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-06 02:30 UTC | AP Dhillon | GIFT City | Gandhinagar, India | |
| 2025-12-08 02:30 UTC | AP Dhillon | Ig stadium | New Delhi, India | |
| 2025-12-13 02:30 UTC | AP Dhillon | Ludhiana | Ludhiāna, India | |
| 2025-12-15 02:30 UTC | AP Dhillon | MahaLaxmi Lawns | Pune, India | |
| 2025-12-20 02:30 UTC | AP Dhillon | Olive Farm @ Embassy International Riding School | Bengalūru, India | |
| 2025-12-22 02:30 UTC | AP Dhillon | Aquatica Ground | dhapa manpur p, India | |
| 2025-12-27 02:30 UTC | AP Dhillon | Jio World Convention Centre | Mumbai, India | |
| 2025-12-29 02:30 UTC | AP Dhillon | JECC | Jaipur, India |
