Anoushka Shankar
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
655,547
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:27:53 UTC
Genres
Scores
Biography
Her musical journey has been marked by a diverse range of projects, from classical albums to deep meditations on love and loss, and explorations of the relationship between Indian classical music and flamenco. Anoushka's ability to balance different musical styles and themes speaks to her unique artistry, presenting ancient instruments in a modern light with profound expression and authenticity.
Anoushka Shankar stands out with 25-34 & 18-24 audiences across INDIA, UNITED STATES, BRAZIL. The profile is heavily male (65%), and content lands hardest on Youtube, where posts average 12,394 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Sabyasachi Mukherjee, MOOG, Ableton, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Anoushka Shankar a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 655,547 · Engagements 4,460 · Rate 0.7% Posts 845 · Views 12,394 · Avg Likes 4,409 · Avg Comments 121 · Avg Views 12,394 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 36% 35-44: 12% 45-64: 7% |
Largest: 25-34 (42%); next: 18-24 (36%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
INDIA (37%) UNITED STATES (11%) BRAZIL (6%) BANGLADESH (4%) UNITED KINGDOM (4%) |
Top regions: INDIA (37%), UNITED STATES (11%), BRAZIL (6%) |
| Platform Engagement | Instagram: 3,693 avg likes/post · Youtube: 12,394 avg views/post | Best reach: Youtube 12,394 avg views; best engagement: Instagram 3,693 avg likes |
Top Brand Affinities
Sabyasachi Mukherjee
MOOG
Ableton
Sennheiser
Tate Modern
Amazon Music
Pro Tools
Mahindra
National Geographic
Bajaj
Leica
Spotify Music
| Brand | Category | Score |
|---|---|---|
| Sabyasachi Mukherjee | Apparel & Fashion | 19.13 |
| MOOG | Automotive | 17.44 |
| Ableton | Audio & Music Gear | 10.26 |
| Sennheiser | Audio & Music Gear | 9.47 |
| Tate Modern | Entertainment & Media | 9.47 |
| Amazon Music | Entertainment & Media | 8.41 |
| Pro Tools | Tools, DIY & Garden | 7.40 |
| Mahindra | Automotive | 5.67 |
| National Geographic | Entertainment & Media | 5.65 |
| Bajaj | Automotive | 4.42 |
| Leica | Cameras & Photography | 3.95 |
| Spotify Music | Entertainment & Media | 3.90 |
| Snapseed | Software, Apps & SaaS | 3.88 |
| Kickstarter | E-commerce & Marketplaces | 3.71 |
| BBC | Apparel & Fashion | 3.61 |
| musical.ly | Entertainment & Media | 3.54 |
| Summit Entertainment | Entertainment | 3.46 |
| Travelgram | Travel & Hospitality | 3.44 |
| Beats Electronics | Audio & Music Gear | 3.37 |
| Geocaching | Sports & Outdoors | 3.34 |
| Bacardi | Alcoholic Beverages | 3.34 |
| Paramount Pictures | Entertainment & Media | 3.20 |
| NBC | Entertainment & Media | 2.48 |
| SoundCloud | Entertainment & Media | 2.32 |
| Adobe | Software, Apps & SaaS | 2.32 |
| Mulberry | Apparel & Fashion | 2.30 |
| Nikon | Cameras & Photography | 2.29 |
| HBO | Entertainment & Media | 2.25 |
| Showtime | Entertainment | 2.19 |
| Fujifilm | Cameras & Photography | 2.17 |
| Pantone Inc | Books, Stationery & Office | 2.16 |
| Sony | Consumer Electronics | 2.12 |
| Vogue | Apparel & Fashion | 2.11 |
| A Game of Tones | Entertainment | 2.09 |
| Lush | Beauty & Personal Care | 2.06 |
| Lollapalooza | Entertainment | 2.01 |
| Airbnb | Travel & Hospitality | 1.98 |
| Amazon | E-commerce & Marketplaces | 1.90 |
| Yamaha | Consumer Electronics | 1.88 |
| Tinder | Technology | 1.82 |
| Warner Bros | Entertainment | 1.80 |
| Kodak | Cameras & Photography | 1.79 |
| Polaroid | Cameras & Photography | 1.77 |
| Canon | Cameras & Photography | 1.76 |
| The Olympic Games | Sports & Outdoors | 1.75 |
| Netflix | Entertainment & Media | 1.49 |
| Marvel Entertainment | Entertainment | 1.43 |
| Harley-Davidson | Automotive | 1.30 |
| Guinness | Alcoholic Beverages | 1.28 |
| Ray-Ban | Accessories (Bags, Eyewear, Etc.) | 1.26 |
Official Profiles
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LoginArtist: Anoushka Shankar
The map shows every radio station that aired Anoushka Shankar today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-17)
Total: 501,246
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
279,203 | 55.70% |
| [+] |
Last.fm |
205,855 | 41.07% |
| [+] |
Pandora |
14,998 | 2.99% |
| [+] |
Jiosaavn |
1,190 | 0.24% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:27:36 | What Dreams Are Made Of | Radio Panik | Brussels, BE | 145 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |