Anja Schneider
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
104,844
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
2025-10-07 18:43:57 UTC
Genres
Biography
Anja Schneider resonates with 25-34 & 18-24 audiences and sustains presence in GERMANY, UNITED STATES, FRANCE. The demographic is heavily male (80%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 622 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Allen & Heath, Mixcloud, Pioneer maps cleanly into DJ equipment and accessories, Music production software, Live performance gear. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 104,844 · Engagements 505 · Rate 0.5% Posts 2,226 · Views 1,119 · Avg Likes 501 · Avg Comments 40 · Avg Views 1,119 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 26% 35-44: 21% 45-64: 5% |
Largest: 25-34 (46%); next: 18-24 (26%) |
| Gender Split |
Female: 20% Male: 80% Non-binary/Other: 0% |
Skews male (80%) |
| Top Countries |
GERMANY (15%) UNITED STATES (7%) FRANCE (7%) BRAZIL (5%) UNITED KINGDOM (5%) |
Top regions: GERMANY (15%), UNITED STATES (7%), FRANCE (7%) |
| Platform Engagement | Instagram: 457 avg likes/post · Tiktok: 622 avg views/post · Youtube: 497 avg views/post | Best reach: Tiktok 622 avg views; best engagement: Instagram 457 avg likes |
Top Brand Affinities
Allen & Heath
Mixcloud
Pioneer
MOOG
Ableton
KaDeWe
Akai
Sennheiser
Trancefamily
SoundCloud
Tomorrowland
Amazon Music
Recommendations
Products & Services
- DJ equipment and accessories
- Music production software
- Live performance gear
- Merchandise like apparel and accessories
- Music streaming subscriptions
- Vinyl records and turntables
- Collaborative music projects
- Online music courses and workshops
Marketing Angles
- Highlight her unique sound in electronic music
- Leverage her DJ performances at festivals
- Engage with fans through behind-the-scenes content
- Promote her label Sous Music and its artists
- Utilize social media for interactive Q&A sessions
- Create exclusive content for music platforms
Content Themes
- Electronic music trends and insights
- Behind-the-scenes of her music production
- DJ tips and tricks
- Collaborations with other artists
- Live performance highlights
- Personal stories and experiences in the music industry
Partnership Brands
- Allen & Heath
- Pioneer
- Ableton
- SoundCloud
- Mixcloud
- Tomorrowland
- Amazon Music
- Sennheiser
- Beats Electronics
- Red Bull
- Heineken
- Coachella
- Lollapalooza
- Spotify Music
- MOOG
- Akai
- Pro Tools
- Dr. Martens
- Jagermeister
- Budweiser
| Brand | Category | Score |
|---|---|---|
| Allen & Heath | Audio & Music Gear | 244.72 |
| Mixcloud | Entertainment & Media | 126.60 |
| Pioneer | Audio & Music Gear | 98.90 |
| MOOG | Automotive | 89.65 |
| Ableton | Audio & Music Gear | 79.98 |
| KaDeWe | Apparel & Fashion | 40.48 |
| Akai | Consumer Electronics | 40.25 |
| Sennheiser | Audio & Music Gear | 33.03 |
| Trancefamily | Apparel & Fashion | 26.32 |
| SoundCloud | Entertainment | 21.74 |
| Tomorrowland | Apparel & Fashion | 18.32 |
| Amazon Music | Entertainment & Media | 12.93 |
| Augustiner Helles | Alcoholic Beverages | 11.81 |
| Pro Tools | Tools, DIY & Garden | 9.62 |
| Beats Electronics | Audio & Music Gear | 9.23 |
| Atmos | Apparel & Fashion | 8.49 |
| Heinz | Food & Snacks | 7.89 |
| Jagermeister | Alcoholic Beverages | 7.33 |
| Acne Studios | Apparel & Fashion | 7.09 |
| Lufthansa | Travel & Hospitality | 6.87 |
| Spotify Music | Entertainment & Media | 6.03 |
| Absolut | Alcoholic Beverages | 5.91 |
| Garnier | Beauty & Personal Care | 4.93 |
| Leica | Cameras & Photography | 4.17 |
| Stüssy | Apparel & Fashion | 3.90 |
| Coachella | Apparel & Fashion | 3.63 |
| KitKat | Snacks & Confectionery | 3.52 |
| Campari | Beverages | 3.48 |
| Heineken | Alcoholic Beverages | 3.30 |
| Lollapalooza | Entertainment | 3.05 |
| Matrix | Beauty & Personal Care | 3.03 |
| Red Bull | Beverages | 2.76 |
| Carhartt | Apparel & Fashion | 2.75 |
| musical.ly | Entertainment & Media | 2.45 |
| TOM FORD | Luxury & Designer | 2.44 |
| Dr. Martens | Apparel & Fashion | 2.42 |
| Martini | Alcoholic Beverages | 2.42 |
| Budweiser | Beverages | 2.28 |
| Kodak | Cameras & Photography | 2.28 |
| ASICS | Apparel & Fashion | 2.27 |
| Ray-Ban | Accessories (Bags, Eyewear, Etc.) | 2.09 |
| Warner Bros | Entertainment | 2.08 |
| Aperol | Alcoholic Beverages | 2.04 |
| Lacoste | Apparel & Fashion | 1.98 |
| Guinness | Alcoholic Beverages | 1.94 |
| The North Face | Apparel & Fashion | 1.76 |
| Fiat | Automotive | 1.75 |
| Jack Daniels | Beverages | 1.58 |
| Yamaha | Consumer Electronics | 1.57 |
| Ferrari | Automotive | 1.54 |
Official Profiles
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LoginArtist: Anja Schneider
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:09:44 | A Little Bit Closer (Club Mix) | Ibiza Global Radio | Ibiza, ES | 361 |
| 2025-08-21 02:42:46 | Give Me Body (feat. ME) - Anja Schneider Remix | Kiss FM | Melbourne, AU | 10 |
| 2025-08-21 02:26:12 | Behind | Pure FM | Berlin, DE | 243 |
| 2025-08-21 02:02:40 | Luna, Rojo & Palmera (Anja Schneider Remix) | Pure FM | Berlin, DE | 288 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
