Anitta

Anitta — pop artist from BR.

Anitta, a prominent Brazilian artist, rose to fame in 2013 with the release of her self-titled debut album, followed by subsequent albums in 2014 and 2016. In…

Influence: 81.11% Fanbase: 78.28% Trending: 82.52% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

ChilliBeans • 29.02% • Very Strong

As of 2025-09-30

106,080,011

Social Media Followers

As of 2025-09-30

00:00:00

Hours Airplay

2025-12-01 00:21:56 UTC

Genres

poppopfunk popr&b, funk & soulfunk cariocafunklatinpagode baiano

Biography

Anitta, a prominent Brazilian artist, rose to fame in 2013 with the release of her self-titled debut album, followed by subsequent albums in 2014 and 2016. In 2019, she released her first trilingual album, Kisses, which garnered a Latin GRAMMY®️ nomination for "Best Urban Album" and earned her the title of "Best Female Artist" at the Latin AMAs.

In 2021, Anitta achieved a milestone by becoming the first Brazilian artist to top the Global Spotify 200 chart with her single "Envolver." The same year, her track "Girl From Rio" made its mark on US Top 40 radio. Anitta continued her success in 2022 with the release of her fifth studio album, Versions of Me, featuring the hit single "Boys Don't Cry," which set a record as the biggest solo debut by a Brazilian artist on the Spotify Global Chart.

Top Brand Affinities

Report Date: 2025-09-30

Anitta connects with 18-24 & 25-34 audiences and shows durable traction across BRAZIL, UNITED STATES, PORTUGAL. With a heavily female (64%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 3,150,000 avg views per post; Instagram adds dependable engagement depth. Overlap with ChilliBeans, Lojas Renner, Nubank highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Anitta moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Anitta score 0.40% — Low bucket.

Brand: ChilliBeansBrand: Lojas RennerBrand: Nubank

Followers:106,080,011

Engagements:421,500

Rate:0.4%

Posts:1,461

Avg Likes:409,968

Avg Comments:8,367

Avg Views:3,215,787

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 106,080,011 · Engagements 421,500 · Rate 0.4% Posts 1,461 · Views 3,215,787 · Avg Likes 409,968 · Avg Comments 8,367 · Avg Views 3,215,787	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 29% 13-17: 7% 35-44: 6%	Largest: 18-24 (55%); next: 25-34 (29%)
Gender Split	Female: 64% Male: 36% Non-binary/Other: 0%	Skews female (64%)
Top Countries	BRAZIL (72%) UNITED STATES (6%) PORTUGAL (3%) MEXICO (2%) ARGENTINA (2%)	Top regions: BRAZIL (72%), UNITED STATES (6%), PORTUGAL (3%)
Platform Engagement	Instagram: 297,533 avg likes/post · Tiktok: 3,150,000 avg views/post · Youtube: 65,787 avg views/post	Best reach: Tiktok 3,150,000 avg views; best engagement: Instagram 297,533 avg likes

Top Brand Affinities

ChilliBeans

Score: 29.02

Lojas Renner

Score: 20.79

Nubank

Score: 19.64

Riachuelo

Score: 11.85

Boticario

Score: 11.12

Itaipava

Score: 7.41

Havaianas

Score: 7.15

Banco Bradesco

Score: 6.80

Pfizer

Score: 6.75

Moda Praia

Score: 5.44

Eudora

Score: 4.74

Avon

Score: 3.62

Brand	Category	Score
ChilliBeans		29.02
Lojas Renner		20.79
Nubank		19.64
Riachuelo		11.85
Boticario		11.12
Itaipava		7.41
Havaianas		7.15
Banco Bradesco		6.80
Pfizer		6.75
Moda Praia		5.44
Eudora		4.74
Avon		3.62
Mary Kay		3.35
Lollapalooza		3.31
Dolce & Gabbana		2.27
Make Up For Ever		2.18
Calvin Klein		2.04
Tomorrowland		1.92
Heineken		1.86
shein		1.81
SheInside		1.74
Versace		1.67
Oakley		1.58
Prada		1.33
L'Oréal Paris		1.33
Louis Vuitton		1.33
UFC		1.32
Sephora		1.27
Ray-Ban		1.25
DC Entertainment		1.20
Pepsi		1.17
Pandora		1.16
Pixar		1.11
Mitsubishi		1.03
Balenciaga		0.92
Nutella		0.89
Airbnb		0.88
Converse		0.88
Maybelline		0.88
Tommy Hilfiger		0.88
Levi's		0.84
musical.ly		0.83
Puma		0.82
FIFA		0.81
Polaroid		0.81
Gucci		0.81
Nintendo		0.76
Netflix		0.75
Vogue		0.75
Walt Disney		0.75

Official Profiles

Artist: Anitta

Date Range: 2025-12-01 → 2025-12-01

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Anitta today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-30)

Total: 38,515,424

PLATFORM

TOTAL

[+]

Spotify

35,761,973

92.85%

[+]

Audiomack

1,705,516

4.43%

[+]

Yandex

839,547

2.18%

[+]

Jiosaavn

120,568

0.31%

[+]

Pandora

87,820

0.23%

[+]

Anghami

0.00%

[+]

Last.fm

0.00%

[+]

Tidal

0.00%

[+]

YouTube Artist

0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2026-01-10 08:00 UTC	Anitta	Unknown Venue	Belém, Brazil	songkick.com
2026-01-11 08:00 UTC	Anitta	Unknown Venue	Fortaleza, Brazil	songkick.com
2026-01-17 08:00 UTC	Anitta	Unknown Venue	Recife, Brazil	songkick.com
2026-01-18 08:00 UTC	Anitta	Unknown Venue	Brasília, Brazil	songkick.com
2026-01-24 08:00 UTC	Anitta	Unknown Venue	Campinas, Brazil	songkick.com
2026-01-25 08:00 UTC	Anitta	Unknown Venue	Rio de Janeiro, Brazil	songkick.com
2026-02-07 08:00 UTC	Anitta	Unknown Venue	Aguas Lindas de Goias, Brazil	songkick.com
2026-02-08 08:00 UTC	Anitta	Unknown Venue	São Paulo, Brazil	songkick.com