Andy Rivera Brand Affinity ranks highest Bodytech at 22.17% . Very Strong. Score DMDB 60.56% | Fanbase 54.43%

Andy Rivera — pop artist from CO.

Andrés Felipe Rivera is a musician who has been active in the music industry for over 10 years, gaining recognition with the release of "Te Pintaron…

Andy Rivera

Recognizable

Country: CO | Gender: male | Artist ID: 11e81bc9-a576-abe6-896d-a0369fe50396

Find Artist

Genres

poplatin pophip-hop & raptrap latinolatin hip hoplatinlatinreggaetonreggaeton colombianoreggaeton flow

Influential: 60.56% Fanbase: 54.43% Trending: 63.63%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Bodytech • 22.17% • Very Strong

As of 2025-09-09

14,332,807

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.56% | Fanbase 54.43% | Trending 63.63% | CAREER STAGE: MAINSTREAM

Biography

Andrés Felipe Rivera is a musician who has been active in the music industry for over 10 years, gaining recognition with the release of "Te Pintaron Pajaritos." He creates a diverse range of music, including reggaeton, trap, and regional genres.

Rivera is dedicated to pursuing his musical aspirations, consistently working on producing beats, recording vocals, and songwriting. He welcomes listeners of all ages to explore his music and hopes to connect with them through his unique sound and expression.

Report Date: 2025-09-09

Andy Rivera is already in the conversation with 18-24 & 25-34 audiences in COLOMBIA, ECUADOR, PERU. The audience is heavily male (55%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (897,100 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to Bodytech, Movistar, Suavecito points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Andy Rivera score 0.80% — Low bucket.

Brand: BodytechBrand: MovistarBrand: Suavecito

Followers:14,332,807

Engagements:114,093

Rate:0.8%

Posts:3,474

Avg Likes:104,586

Avg Comments:1,260

Avg Views:910,556

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,332,807 · Engagements 114,093 · Rate 0.8% Posts 3,474 · Views 910,556 · Avg Likes 104,586 · Avg Comments 1,260 · Avg Views 910,556	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 65% 25-34: 23% 13-17: 7% 35-44: 3%	Largest: 18-24 (65%); next: 25-34 (23%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	COLOMBIA (38%) ECUADOR (11%) PERU (10%) VENEZUELA (8%) ARGENTINA (5%)	Top regions: COLOMBIA (38%), ECUADOR (11%), PERU (10%)
Platform Engagement	Instagram: 39,866 avg likes/post · Tiktok: 897,100 avg views/post · Youtube: 13,456 avg views/post	Best reach: Tiktok 897,100 avg views; best engagement: Tiktok 63,800 avg likes

Top Brand Affinities

Bodytech

Score: 22.17

Movistar

Score: 10.45

Suavecito

Score: 9.67

American Airlines

Score: 6.02

Cafecito

Score: 5.58

VidaSana

Score: 3.83

Bershka

Score: 2.94

Stradivarius

Score: 2.63

Tomorrowland

Score: 2.41

Pic Collage

Score: 2.20

FOREX

Score: 2.04

Herbalife

Score: 2.02

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Bodytech		22.17
Movistar		10.45
Suavecito		9.67
American Airlines		6.02
Cafecito		5.58
VidaSana		3.83
Bershka		2.94
Stradivarius		2.63
Tomorrowland		2.41
Pic Collage		2.20
FOREX		2.04
Herbalife		2.02
Lacoste		1.80
Versace		1.77
Oakley		1.53
shein		1.38
Gymshark		1.34
Guess		1.33
Forever 21		1.26
musical.ly		1.23
Ferrero		1.23
Spotify Music		1.21
Ray-Ban		1.19
Polo Ralph Lauren		1.19
FIFA		1.17
Heineken		1.09
Pepsi		1.06
Coca-Cola		1.05
Reebok		1.03
Tommy Hilfiger		1.02
Beats Electronics		1.01
Adidas		0.93
SheInside		0.90
Puma		0.85
Lamborghini		0.84
SoundCloud		0.81
Yamaha		0.76
Sony		0.75
MAC Cosmetics		0.71
Zara		0.68
Prada		0.67
DC Entertainment		0.65
Nike		0.62
Gucci		0.61
Google		0.55
Walt Disney		0.54
Honda		0.53
Converse		0.53
Marvel		0.52
Chevrolet		0.51