Andy Montañez Brand Affinity ranks highest Univision at 42.50% . Very Strong. Score DMDB 56.95% | Fanbase 41.32%

Andy Montañez — jazz & standards artist from PR.

Puerto Rican vocalist Andy Montañez, known for his high nasal tone, has been influenced by the Spanish music traditions of the Caribbean. He gained recognition…

Andy Montañez

Established

Country: PR | Gender: male | Artist ID: 11e81bc8-e399-6d38-a62f-a0369fe50396

Find Artist

Genres

jazz & standardslatin jazzlatinlatintropicalsalsasalsa puertorriquenasalsa international

Influential: 56.95% Fanbase: 41.32% Trending: 64.76%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 42.50% • Very Strong

As of 2025-09-09

109,692

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 56.95% | Fanbase 41.32% | Trending 64.76% | CAREER STAGE: MID_LEVEL

Biography

Puerto Rican vocalist Andy Montañez, known for his high nasal tone, has been influenced by the Spanish music traditions of the Caribbean. He gained recognition as the lead singer of El Gran Combo in 1961, staying with the group for 15 years before joining Dimensi'n Latina in 1977. Montañez later embarked on a solo career, maintaining a band with a similar instrumental lineup to El Gran Combo. His most recent album, "Salsa con Reggaetón," was released in 2006.

Report Date: 2025-09-09

Andy Montañez keeps 25-34 & 35-44 audiences engaged throughout COLOMBIA, UNITED STATES, VENEZUELA. The composition is heavily male (59%), which favors creative built around style signals and community validation. Results concentrate on Instagram at 1,113 avg likes per post, while Instagram maintains continuity between bigger moments. Overlap with Univision, La Perla, Movistar supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Andy Montañez score 1.01% — Moderate bucket.

Brand: UnivisionBrand: La PerlaBrand: Movistar

Followers:109,692

Engagements:1,113

Rate:1.0%

Posts:185

Avg Likes:1,113

Avg Comments:35

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 109,692 · Engagements 1,113 · Rate 1.0% Posts 185 · Views 0 · Avg Likes 1,113 · Avg Comments 35 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 35-44: 32% 45-64: 17% 18-24: 11%	Largest: 25-34 (38%); next: 35-44 (32%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	COLOMBIA (26%) UNITED STATES (20%) VENEZUELA (13%) PERU (10%) DOMINICAN REPUBLIC (5%)	Top regions: COLOMBIA (26%), UNITED STATES (20%), VENEZUELA (13%)
Platform Engagement	Instagram: 1,113 avg likes/post	best engagement: Instagram 1,113 avg likes

Top Brand Affinities

Univision

Score: 42.50

La Perla

Score: 30.11

Movistar

Score: 15.44

Suavecito

Score: 15.32

Jetblue Airways

Score: 14.01

American Airlines

Score: 12.08

Cafecito

Score: 10.83

Amazon Music

Score: 9.71

Pro Tools

Score: 7.69

Stella Artois

Score: 7.54

Daewoo

Score: 7.36

Pioneer

Score: 6.47

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Univision		42.50
La Perla		30.11
Movistar		15.44
Suavecito		15.32
Jetblue Airways		14.01
American Airlines		12.08
Cafecito		10.83
Amazon Music		9.71
Pro Tools		7.69
Stella Artois		7.54
Daewoo		7.36
Pioneer		6.47
Bacardi		4.82
ESPN		4.65
iHeartRadio Music Awards		4.54
VidaSana		4.08
Amway		3.83
Spotify Music		3.63
NBC		2.92
NBA		2.61
musical.ly		2.15
Los Angeles Lakers		2.08
Paramount Pictures		2.06
shein		1.47
Guess		1.45
New Balance		1.44
Heineken		1.42
Versace		1.39
Guinness		1.39
Airbnb		1.38
Herbalife		1.38
Lexus		1.38
Paypal		1.37
UFC		1.32
Ray-Ban		1.31
Pandora		1.28
Universal		1.28
Coachella		1.27
Renault		1.26
SheInside		1.23
FIFA		1.22
The Olympic Games		1.16
Toyota		1.13
Lamborghini		1.11
Yamaha		1.11
SoundCloud		1.10
Pixar		1.06
Hyundai		1.03
Pepsi		1.01
Netflix		0.99