Andrés Cepeda Brand Affinity ranks highest Bodytech at 26.39% . Very Strong. Score DMDB 61.71% | Fanbase 58.06%

Andrés Cepeda — pop artist from CO.

Andrés Cepeda, a Colombian singer-songwriter born on July 7, 1973 in Bogotá, has become a prominent figure in the Latin American music scene. Since launching…

Andrés Cepeda

Recognizable

Country: CO | Gender: male | Artist ID: 11e81bc8-d71e-3bf6-8c34-a0369fe50396

Find Artist

Genres

poplatin popcolombian poppoprocklatin rocklatinlatintropical

Influential: 61.71% Fanbase: 58.06% Trending: 63.53%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Bodytech • 26.39% • Very Strong

As of 2025-09-09

6,704,743

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 61.71% | Fanbase 58.06% | Trending 63.53% | CAREER STAGE: MAINSTREAM

Biography

Andrés Cepeda, a Colombian singer-songwriter born on July 7, 1973 in Bogotá, has become a prominent figure in the Latin American music scene. Since launching his career in 1990, he has garnered acclaim and a Latin Grammy win for his romantic ballads that resonate with audiences.

Drawing inspiration from love, Cepeda seamlessly navigates various musical genres to deliver emotionally charged lyrics. His musical journey began during his school years when he found a creative outlet in composing within the Rock en Español movement, eventually forming musical collaborations with friends.

Report Date: 2025-09-09

Andrés Cepeda draws 18-24 & 25-34 audiences and holds attention in COLOMBIA, ECUADOR, MEXICO. The skew is heavily female (58%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 18,950 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Bodytech, Univision, Movistar makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Andrés Cepeda score 0.16% — Low bucket.

Brand: BodytechBrand: UnivisionBrand: Movistar

Followers:6,704,743

Engagements:10,719

Rate:0.2%

Posts:5,446

Avg Likes:10,501

Avg Comments:169

Avg Views:29,069

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,704,743 · Engagements 10,719 · Rate 0.2% Posts 5,446 · Views 29,069 · Avg Likes 10,501 · Avg Comments 169 · Avg Views 29,069	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 33% 35-44: 8% 13-17: 5%	Largest: 18-24 (52%); next: 25-34 (33%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	COLOMBIA (61%) ECUADOR (7%) MEXICO (4%) VENEZUELA (4%) PERU (4%)	Top regions: COLOMBIA (61%), ECUADOR (7%), MEXICO (4%)
Platform Engagement	Instagram: 6,564 avg likes/post · Tiktok: 18,950 avg views/post · Youtube: 10,119 avg views/post	Best reach: Tiktok 18,950 avg views; best engagement: Instagram 6,564 avg likes

Top Brand Affinities

Bodytech

Score: 26.39

Univision

Score: 21.43

Movistar

Score: 19.35

Akg

Score: 19.10

Pro Tools

Score: 18.19

Suavecito

Score: 10.11

LATAM

Score: 8.84

Cafecito

Score: 8.54

Amazon Music

Score: 7.77

Daewoo

Score: 6.38

Ableton

Score: 5.72

American Airlines

Score: 4.89

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Top Brand Affinities

Brand	Category	Score
Bodytech		26.39
Univision		21.43
Movistar		19.35
Akg		19.10
Pro Tools		18.19
Suavecito		10.11
LATAM		8.84
Cafecito		8.54
Amazon Music		7.77
Daewoo		6.38
Ableton		5.72
American Airlines		4.89
VidaSana		4.88
Pic Collage		3.75
BBC		1.98
Renault		1.71
Coca-Cola		1.27
shein		1.24
Heineken		1.19
SheInside		1.19
musical.ly		1.13
Lego		1.11
Spotify Music		1.06
Honda		1.06
Netflix		0.87
Marvel		0.81
FIFA		0.80
Walt Disney		0.80
Pandora		0.79
H&M		0.74
HBO		0.73
Adobe		0.73
DC Entertainment		0.70
Polaroid		0.69
Beats Electronics		0.69
Yamaha		0.68
Nikon		0.66
Google		0.63
Sony		0.63
Marvel Entertainment		0.61
Chevrolet		0.61
Canon		0.53
Adidas		0.52
GoPro		0.51
MAC Cosmetics		0.49
Lamborghini		0.47
Nutella		0.45
Pokemon		0.44
Toyota		0.41
Travelgram		0.40