Andra Day
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
1,050,100
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:51:27 UTC
Genres
Scores
Biography
Born Cassandra Monique Batie, Andra Day's journey from performing in church to collaborating with industry legends like Stevie Wonder has been nothing short of remarkable. Her rise to fame was marked by her soulful vocals and collaborations with acclaimed artists, culminating in her Golden Globe-winning portrayal of Billie Holiday in The United States vs. Billie Holiday (2021). With a string of successful singles and a growing body of work, Day continues to captivate audiences with her modern sound and timeless artistry.
Andra Day keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, NIGERIA. The composition is heavily female (68%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 47,850 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,050,100 · Engagements 1,396 · Rate 0.1% Posts 120 · Views 58,209 · Avg Likes 1,265 · Avg Comments 16 · Avg Views 58,209 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 34% 35-44: 10% 13-17: 6% |
Largest: 18-24 (45%); next: 25-34 (34%) |
| Gender Split |
Female: 68% Male: 32% Non-binary/Other: 0% |
Skews female (68%) |
| Top Countries |
UNITED STATES (38%) BRAZIL (17%) NIGERIA (7%) UNITED KINGDOM (4%) PHILIPPINES (3%) |
Top regions: UNITED STATES (38%), BRAZIL (17%), NIGERIA (7%) |
| Platform Engagement | Tiktok: 47,850 avg views/post · Youtube: 10,359 avg views/post | Best reach: Tiktok 47,850 avg views; best engagement: Tiktok 874 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
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Official Profiles
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LoginArtist: Andra Day
The map shows every radio station that aired Andra Day today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-27)
Total: 3,102,369
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
2,804,501 | 90.40% |
| [+] |
Last.fm |
297,868 | 9.60% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 03:58:34 | All of Me (Music from the Motion Picture "The United States vs. Billie Holiday") | RTS1 | Val Muggio, CH | 83 |
| 2025-08-21 00:56:54 | Rise Up | Rádio Canal FM | Angra do Heroísmo, PT | 182 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |