Amy Winehouse Brand Affinity ranks highest Lollapalooza at 6.24% . Very Strong. Score DMDB 76.22% | Fanbase 74.56%

Amy Winehouse — r&b, funk & soul artist from GB.

Amy Winehouse, a prominent U.K. vocalist in the 2000s, gained recognition for her soulful and jazzy vocals. Her debut album, Frank (2003), drew comparisons to…

Amy Winehouse

Superstar

Country: GB | Gender: female | Artist ID: 11e81bbf-6508-f4a6-8f01-a0369fe50396

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Genres

r&b, funk & soulneo soulindie r&br&b/soulbritish soul

Influential: 76.22% Fanbase: 74.56% Trending: 77.05%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Lollapalooza • 6.24% • Very Strong

As of 2025-09-09

7,489,852

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 76.22% | Fanbase 74.56% | Trending 77.05% | CAREER STAGE: SUPERSTAR

Biography

Amy Winehouse, a prominent U.K. vocalist in the 2000s, gained recognition for her soulful and jazzy vocals. Her debut album, Frank (2003), drew comparisons to iconic artists like Billie Holiday and Lauryn Hill. Winehouse's global breakthrough came with her acclaimed album Back to Black in 2006, produced by Mark Ronson, earning her five Grammy Awards in 2008. Tragically, Winehouse passed away in London on July 23, 2011, at the age of 27.

Growing up in London, Winehouse was influenced by jazz legends like Dinah Washington and Frank Sinatra. After signing with Island Records at 20, her debut album received critical acclaim and award nominations. Despite her musical success, Winehouse faced public struggles with substance abuse and erratic behavior, leading to a tumultuous personal life. Her legacy lives on through posthumous releases and documentaries, showcasing her talent and tumultuous journey.

Report Date: 2025-09-09

Amy Winehouse draws 18-24 & 25-34 audiences and holds attention in BRAZIL, UNITED STATES, MEXICO. The skew is heavily female (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 129,850 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Lollapalooza, Dr. Martens, Fenty beauty makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Amy Winehouse score 0.50% — Low bucket.

Brand: LollapaloozaBrand: Dr. MartensBrand: Fenty beauty

Followers:7,489,852

Engagements:37,514

Rate:0.5%

Posts:1,596

Avg Likes:36,760

Avg Comments:144

Avg Views:160,231

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,489,852 · Engagements 37,514 · Rate 0.5% Posts 1,596 · Views 160,231 · Avg Likes 36,760 · Avg Comments 144 · Avg Views 160,231	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 32% 35-44: 13% 45-64: 6%	Largest: 18-24 (45%); next: 25-34 (32%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	BRAZIL (16%) UNITED STATES (16%) MEXICO (8%) UNITED KINGDOM (5%) ARGENTINA (4%)	Top regions: BRAZIL (16%), UNITED STATES (16%), MEXICO (8%)
Platform Engagement	Instagram: 26,996 avg likes/post · Tiktok: 129,850 avg views/post · Youtube: 30,381 avg views/post	Best reach: Tiktok 129,850 avg views; best engagement: Instagram 26,996 avg likes

Top Brand Affinities

Lollapalooza

Score: 6.24

Dr. Martens

Score: 4.15

Fenty beauty

Score: 3.30

Pull&Bear

Score: 3.25

Timberland

Score: 3.23

Moschino

Score: 3.08

MTV

Score: 2.80

Nickelodeon

Score: 2.79

Kodak

Score: 2.76

Vogue

Score: 2.70

Urban Outfitters

Score: 2.69

NBC

Score: 2.64

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Top Brand Affinities

Brand	Category	Score
Lollapalooza		6.24
Dr. Martens		4.15
Fenty beauty		3.30
Pull&Bear		3.25
Timberland		3.23
Moschino		3.08
MTV		2.80
Nickelodeon		2.79
Kodak		2.76
Vogue		2.70
Urban Outfitters		2.69
NBC		2.64
Polaroid		2.43
Topshop		2.39
Bershka		2.30
Dolce & Gabbana		2.23
Spotify Music		2.20
Pixar		2.05
AMC		2.03
shein		1.98
Coachella		1.95
HBO		1.92
Red Bull		1.88
Primark		1.88
Universal		1.83
Forever 21		1.79
Showtime		1.77
Paramount Pictures		1.76
Victoria's Secret		1.75
Versace		1.75
Urban Decay Cosmetics		1.75
Tiffany & Co		1.70
CBS Television Studios		1.68
SoundCloud		1.67
Calvin Klein		1.67
SheInside		1.66
Sephora		1.65
Yves Saint Laurent		1.62
FashionNova		1.57
Guinness		1.54
BBC		1.54
Pepsi		1.54
Lush		1.49
CBS		1.48
Michael Kors		1.38
H&M		1.37
Vans		1.36
Warner Bros		1.36
Levi's		1.34
Fujifilm		1.33