Amtrac

Amtrac — pop artist from US.

Hailing from Kentucky, Amtrac, also known as Caleb Cornett, is a multi-talented artist, DJ, and producer now based in Los Angeles. Additionally, he is the…

Influential: 57.29% Fanbase: 37.97% Trending: 66.95% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 75.67% • Very Strong

As of 2025-09-09

59,305

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-07 16:58:53 UTC

Genres

popnu discor&b, funk & soulvapor soulindie soulelectronicnew french touchedmchillwavevapor twitchhousedancedeep houseelectronicaelectronic

Biography

Hailing from Kentucky, Amtrac, also known as Caleb Cornett, is a multi-talented artist, DJ, and producer now based in Los Angeles. Additionally, he is the founder of the record label Openers.

Top Brand Affinities

Report Date: 2025-09-09

Amtrac connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (79%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 2,201 avg views per post; Instagram adds dependable engagement depth. Overlap with Mixcloud, Trancefamily, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Amtrac moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Amtrac score 1.45% — Moderate bucket.

Brand: MixcloudBrand: TrancefamilyBrand: Pioneer

Followers:59,305

Engagements:857

Rate:1.4%

Posts:353

Avg Likes:846

Avg Comments:49

Avg Views:2,765

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 59,305 · Engagements 857 · Rate 1.4% Posts 353 · Views 2,765 · Avg Likes 846 · Avg Comments 49 · Avg Views 2,765	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 38% 35-44: 13% 45-64: 4%	Largest: 25-34 (43%); next: 18-24 (38%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	UNITED STATES (28%) UNITED KINGDOM (8%) BRAZIL (5%) CANADA (5%) MEXICO (4%)	Top regions: UNITED STATES (28%), UNITED KINGDOM (8%), BRAZIL (5%)
Platform Engagement	Instagram: 729 avg likes/post · Tiktok: 564 avg views/post · Youtube: 2,201 avg views/post	Best reach: Youtube 2,201 avg views; best engagement: Instagram 729 avg likes

Top Brand Affinities

Mixcloud

Score: 75.67

Trancefamily

Score: 56.83

Pioneer

Score: 56.32

iHeartRaves

Score: 55.36

Ableton

Score: 50.87

MOOG

Score: 44.11

Akai

Score: 26.75

Coachella

Score: 23.59

Live Nation

Score: 22.03

SoundCloud

Score: 18.46

Tomorrowland

Score: 14.58

Amazon Music

Score: 12.48

Brand	Category	Score
Mixcloud		75.67
Trancefamily		56.83
Pioneer		56.32
iHeartRaves		55.36
Ableton		50.87
MOOG		44.11
Akai		26.75
Coachella		23.59
Live Nation		22.03
SoundCloud		18.46
Tomorrowland		14.58
Amazon Music		12.48
Sennheiser		11.21
Lollapalooza		8.15
Acne Studios		8.01
American Airlines		7.88
Beats Electronics		7.68
Spotify Music		7.07
Pacific Northwest Wonderland		6.63
Jameson		6.10
Bud Light		5.16
Coors		4.94
Oculus		4.93
Summit Entertainment		4.92
Verizon		3.77
MTV		3.76
Paramount Pictures		3.75
Red Bull		3.73
Lululemon Athletica		3.72
Kodak		3.70
Taco Bell		3.68
Bacardi		3.65
Uber		3.51
Urban Outfitters		3.32
Stüssy		3.31
Budweiser		3.18
NHL		3.03
Hennessy		2.98
Leica		2.95
Airbnb		2.93
Nickelodeon		2.89
Los Angeles Lakers		2.83
NBC		2.77
Emporium		2.77
NFL		2.76
A Game of Tones		2.73
ESPN		2.71
Warner Bros		2.70
Polaroid		2.63
Showtime		2.55