Amber Van Day
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
44,642
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 17:14:53 UTC
Genres
Scores
Biography
Amber Van Day stands out with 18-24 & 25-34 audiences across GERMANY, UNITED KINGDOM, INDIA. The profile is heavily male (58%), and content lands hardest on Youtube, where posts average 29,190 avg views per post. Youtube sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Warner Music, ITV, Amazon Music, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Amber Van Day a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 44,642 · Engagements 529 · Rate 1.2% Posts 824 · Views 29,631 · Avg Likes 499 · Avg Comments 36 · Avg Views 29,631 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 26% 35-44: 11% 13-17: 8% |
Largest: 18-24 (52%); next: 25-34 (26%) |
| Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
| Top Countries |
GERMANY (69%) UNITED KINGDOM (6%) INDIA (6%) ITALY (3%) ROMANIA (3%) |
Top regions: GERMANY (69%), UNITED KINGDOM (6%), INDIA (6%) |
| Platform Engagement | Instagram: 89 avg likes/post · Tiktok: 441 avg views/post · Youtube: 29,190 avg views/post | Best reach: Youtube 29,190 avg views; best engagement: Youtube 372 avg likes |
Top Brand Affinities
Warner Music
ITV
Amazon Music
Mixcloud
Ableton
Pioneer
Pro Tools
MOOG
Nasty Gal
Tomorrowland
Trancefamily
Acne Studios
| Brand | Category | Score |
|---|---|---|
| Warner Music | 63.72 | |
| ITV | 32.60 | |
| Amazon Music | 31.08 | |
| Mixcloud | 20.44 | |
| Ableton | 20.28 | |
| Pioneer | 20.06 | |
| Pro Tools | 17.65 | |
| MOOG | 15.03 | |
| Nasty Gal | 14.37 | |
| Tomorrowland | 14.16 | |
| Trancefamily | 13.06 | |
| Acne Studios | 12.44 | |
| Sennheiser | 11.44 | |
| Nakd | 11.21 | |
| Zalando | 11.00 | |
| All Saints | 10.61 | |
| REVOLVE | 10.57 | |
| Depop | 10.24 | |
| Spotify Music | 9.95 | |
| New Era | 9.19 | |
| Vivienne Westwood | 8.95 | |
| SoundCloud | 8.35 | |
| Marks & Spencer | 8.21 | |
| MISSGUIDED | 8.02 | |
| Selfridges | 7.12 | |
| Stone Island | 6.92 | |
| JACQUEMUS | 6.92 | |
| OOTD Magazine | 6.85 | |
| ASOS | 6.67 | |
| Maison Margiela | 6.10 | |
| River Island | 6.04 | |
| boohoo | 5.96 | |
| Calzedonia | 5.90 | |
| BBC | 5.83 | |
| Beats Electronics | 5.40 | |
| KARL LAGERFELD | 5.40 | |
| TOM FORD | 5.20 | |
| Loewe | 5.12 | |
| iHeartRadio Music Awards | 5.08 | |
| Superdry | 5.01 | |
| Free People | 4.88 | |
| Coachella | 4.87 | |
| Dr. Martens | 4.80 | |
| Alexander McQueen | 4.76 | |
| Pull&Bear | 4.72 | |
| MTV | 4.69 | |
| Jimmy Choo | 4.63 | |
| Miu Miu | 4.56 | |
| BALMAIN | 4.19 | |
| NBC | 3.90 |
Official Profiles
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LoginArtist: Amber Van Day
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 00:24:12 | WTF (feat. Amber Van Day) | 89.0 RTL | Halle (Saale), DE | 152 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |