Amber Run
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
593,299
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 15:15:25 UTC
Genres
Scores
Biography
Their latest album 'How To Be Human' dropped on TRIPEL Records in 2023, with a Deluxe edition later released. The band has toured extensively across the UK and Europe, performing at notable venues such as KOKO in London and Paradiso in Amsterdam.
Amber Run connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily female (62%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 6,232 avg views per post; Tiktok adds dependable engagement depth. Overlap with Amazon Music, Tate Modern, Efteling highlights near-term opportunities in Merchandise collaborations with fashion brands, Exclusive vinyl releases of albums, Live streaming concerts and Q&A sessions. The throughline is simple: Amber Run moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 593,299 · Engagements 1,491 · Rate 0.3% Posts 894 · Views 6,874 · Avg Likes 1,430 · Avg Comments 30 · Avg Views 6,874 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 27% 13-17: 7% 35-44: 5% |
Largest: 18-24 (59%); next: 25-34 (27%) |
| Gender Split |
Female: 62% Male: 38% Non-binary/Other: 0% |
Skews female (62%) |
| Top Countries |
UNITED STATES (26%) BRAZIL (12%) UNITED KINGDOM (8%) INDIA (4%) CANADA (3%) |
Top regions: UNITED STATES (26%), BRAZIL (12%), UNITED KINGDOM (8%) |
| Platform Engagement | Instagram: 601 avg likes/post · Tiktok: 6,232 avg views/post · Youtube: 642 avg views/post | Best reach: Tiktok 6,232 avg views; best engagement: Tiktok 754 avg likes |
Top Brand Affinities
Amazon Music
Tate Modern
Efteling
New Line Cinema
Dr. Martens
Urban Outfitters
Ableton
Polaroid
Lollapalooza
Spotify Music
ASOS
Showtime
Recommendations
Products & Services
- Merchandise collaborations with fashion brands
- Exclusive vinyl releases of albums
- Live streaming concerts and Q&A sessions
- Music-themed subscription boxes
- Collaborative playlists on Spotify
- Behind-the-scenes content for fans
- Music production workshops
- Fan meet-and-greet events
Marketing Angles
- Emphasize emotional storytelling in music
- Leverage TikTok for viral marketing campaigns
- Highlight live performance experiences
- Create engaging content around album themes
- Utilize user-generated content for promotions
- Focus on sustainability in merchandise
Content Themes
- Mental health and emotional well-being
- The journey of music creation
- Fan stories and testimonials
- Behind-the-scenes of music videos
- Cultural influences in music
- Live performance highlights
Partnership Brands
- Amazon Music
- Spotify Music
- Urban Outfitters
- Dr. Martens
- Lollapalooza
- Ableton
- ASOS
- Tate Modern
- New Line Cinema
- Coachella
- HBO
- Benefit Cosmetics
- Vans
- SoundCloud
- Target
- Polaroid
- Guinness
- Tinder
- Fujifilm
- The North Face
- Lush
| Brand | Category | Score |
|---|---|---|
| Amazon Music | Entertainment & Media | 8.64 |
| Tate Modern | Entertainment & Media | 7.81 |
| Efteling | Entertainment | 6.97 |
| New Line Cinema | Entertainment | 6.21 |
| Dr. Martens | Apparel & Fashion | 5.96 |
| Urban Outfitters | Apparel & Fashion | 5.28 |
| Ableton | Audio & Music Gear | 5.20 |
| Polaroid | Cameras & Photography | 4.71 |
| Lollapalooza | Entertainment | 4.44 |
| Spotify Music | Entertainment & Media | 4.13 |
| ASOS | Apparel & Fashion | 4.08 |
| Showtime | Entertainment | 3.92 |
| Lush | Beauty & Personal Care | 3.66 |
| Summit Entertainment | Entertainment | 3.65 |
| BBC | Apparel & Fashion | 3.47 |
| Guinness | Alcoholic Beverages | 3.28 |
| ABC | Other | 3.13 |
| Topshop | Apparel & Fashion | 3.07 |
| Baileys | Beverages | 2.98 |
| NBC | Entertainment & Media | 2.85 |
| Primark | Apparel & Fashion | 2.78 |
| Tesco | Grocery & Pantry | 2.74 |
| Coachella | Apparel & Fashion | 2.57 |
| SoundCloud | Entertainment & Media | 2.56 |
| Kodak | Cameras & Photography | 2.48 |
| Benefit Cosmetics | Beauty & Personal Care | 2.43 |
| Tinder | Technology | 2.35 |
| Geocaching | Sports & Outdoors | 2.34 |
| HBO | Entertainment & Media | 2.31 |
| Vans | Footwear | 2.22 |
| MTV | Entertainment | 2.19 |
| AMC | Entertainment | 2.17 |
| Aperol | Alcoholic Beverages | 2.07 |
| Airbnb | Travel & Hospitality | 2.04 |
| A Game of Tones | Entertainment | 1.92 |
| Converse | Footwear | 1.87 |
| Sunnies Studios | Apparel & Fashion | 1.83 |
| Paramount Pictures | Entertainment & Media | 1.81 |
| Chrysler | Automotive | 1.80 |
| Fujifilm | Cameras & Photography | 1.76 |
| Target | Apparel | 1.69 |
| CBS Television Studios | Entertainment & Media | 1.68 |
| Jaguar | Automotive | 1.66 |
| Beats Electronics | Audio & Music Gear | 1.66 |
| The North Face | Apparel & Fashion | 1.63 |
| Vogue | Apparel & Fashion | 1.63 |
| CBS | Entertainment & Media | 1.60 |
| Bellagio | Travel & Hospitality | 1.58 |
| H&M | Apparel & Fashion | 1.57 |
| Pandora | Jewelry & Watches | 1.53 |
Official Profiles
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LoginArtist: Amber Run
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:01:11 | Fickle Game | RMC Italia | Milan, IT | 228 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |