Aly & AJ

Aly & AJ

Country: US

Influential: 63.14% Fanbase: 49.39% Trending: 70.01%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

1,256,800

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 20:17:04 UTC

Genres

popdance poppoppost-teen popindie poptimismindie popneo mellowr&b, funk & soulgirl groupelectronicelectropop

Scores

Score: DMDB 63.10% | Fanbase 49.40% | Trending 70.00% | CAREER STAGE: MAINSTREAM

Biography

Aly & AJ's latest single, "What It Feels Like," celebrates embracing new life stages amidst a culture that often objectifies. Written by a new mother and aunt, the song encourages admiration of physical changes and prioritizes positivity, drawing on family and sisterhood for support during challenging mental health moments. Recorded in Topanga Canyon with producer Jonathan Wilson, the track captures the sisters' authentic rock sound and reflects their desire to defy industry norms that undervalue women as they age.

Following a sold-out headlining tour, Aly & AJ are set to perform at various festivals before embarking on a headlining tour later in 2025 to promote their upcoming album, Silver Deliverer, coinciding with their 20th year as a band. The duo's creative process during the recording, which coincided with Aly giving birth, aims to embody themes of fertility, nature, womanhood, motherhood, and growth, as expressed in the lyrics: "That's ok I'm not afraid. I want to know what it feels like."
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Aly & AJ Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Aly & AJ stands out with 18-24 & 25-34 audiences across UNITED STATES, CANADA, UNITED KINGDOM. The profile is heavily female (78%), and content lands hardest on Tiktok, where posts average 25,450 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with leading lifestyle names, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Aly & AJ a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Aly & AJ score 0.16%Low bucket.
Followers:1,256,800
Engagements:1,997
Rate:0.2%
Posts:375
Views:27,786
Avg Likes:1,883
Avg Comments:43
Avg Views:27,786

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,256,800 · Engagements 1,997 · Rate 0.2%
Posts 375 · Views 27,786 · Avg Likes 1,883 · Avg Comments 43 · Avg Views 27,786
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 61%
25-34: 26%
13-17: 9%
35-44: 3%
Largest: 18-24 (61%); next: 25-34 (26%)
Gender Split Female: 78%
Male: 22%
Non-binary/Other: 0%
Skews female (78%)
Top Countries UNITED STATES (59%)
CANADA (7%)
UNITED KINGDOM (6%)
BRAZIL (3%)
MEXICO (3%)
Top regions: UNITED STATES (59%), CANADA (7%), UNITED KINGDOM (6%)
Platform Engagement Tiktok: 25,450 avg views/post · Youtube: 2,336 avg views/post Best reach: Tiktok 25,450 avg views; best engagement: Tiktok 1,607 avg likes

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Aly & AJ

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Aly & AJ today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 03:25:00 What It Feels Like KCSN Los Angeles, US 281
2025-08-21 03:23:40 Potential Breakup Song Kiss92 Singapore, SG 209
2025-08-21 02:50:34 What It Feels Like WBSD Burlington, US 224
2025-08-21 01:36:57 What It Feels Like KCLC St. Louis, US 279
2025-08-21 00:18:33 What It Feels Like KGSR-HD2 Austin City Limits Radio Austin, US 275

Popularity (2025-10-02)

Platform%
No data.