Alphaville Brand Affinity ranks highest Warner Music at 23.40% . Very Strong. Score DMDB 67.16% | Fanbase 51.76%

Alphaville — pop artist from DE.

Formed in Berlin, Germany, Alphaville, consisting of vocalist Marian Gold and keyboard player Bernhard Lloyd, gained international success with hits like…

Alphaville

Recognizable

Country: DE | Artist ID: 11e81bd1-6a63-9e26-b3f6-a0369fe50396

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Genres

poppopnew romanticnew wave popsynthpopmainstream poprocknew waveeuropeaneuropop

Influential: 67.16% Fanbase: 51.76% Trending: 74.86%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 23.40% • Very Strong

As of 2025-09-09

791,757

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.16% | Fanbase 51.76% | Trending 74.86% | CAREER STAGE: MAINSTREAM

Biography

Formed in Berlin, Germany, Alphaville, consisting of vocalist Marian Gold and keyboard player Bernhard Lloyd, gained international success with hits like "Forever Young" and "Big in Japan." The band's debut album, Forever Young, released in 1984, propelled them to fame. Over the years, Alphaville evolved their sound, collaborating with various musicians and producers, including Klaus Schulze.

In the 2000s, Alphaville continued to tour and release music, with Marian Gold leading the group through lineup changes and solo projects. The band's latest endeavors include the 2022 symphonic album Eternally Yours and collaborations with artists like Schiller. Alphaville's enduring career spans multiple continents and showcases their ability to reinvent their classic hits for new audiences.

Report Date: 2025-09-09

Alphaville resonates with 25-34 & 18-24 audiences and sustains presence in BRAZIL, GERMANY, UNITED STATES. The demographic is heavily male (76%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 582,482 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with Warner Music, MOOG, Mixcloud maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Alphaville score 1.75% — Moderate bucket.

Brand: Warner MusicBrand: MOOGBrand: Mixcloud

Followers:791,757

Engagements:13,818

Rate:1.7%

Posts:977

Avg Likes:12,735

Avg Comments:609

Avg Views:681,132

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 791,757 · Engagements 13,818 · Rate 1.7% Posts 977 · Views 681,132 · Avg Likes 12,735 · Avg Comments 609 · Avg Views 681,132	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 18-24: 27% 35-44: 25% 45-64: 11%	Largest: 25-34 (35%); next: 18-24 (27%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	BRAZIL (12%) GERMANY (12%) UNITED STATES (9%) ARGENTINA (6%) SPAIN (6%)	Top regions: BRAZIL (12%), GERMANY (12%), UNITED STATES (9%)
Platform Engagement	Instagram: 2,094 avg likes/post · Tiktok: 98,650 avg views/post · Youtube: 582,482 avg views/post	Best reach: Youtube 582,482 avg views; best engagement: Tiktok 7,000 avg likes

Top Brand Affinities

Warner Music

Score: 23.40

MOOG

Score: 20.59

Mixcloud

Score: 13.56

Hummel

Score: 9.82

Amazon Music

Score: 9.58

DeLorean Motor Company

Score: 8.11

Ableton

Score: 6.58

MTV

Score: 5.50

Alfa Romeo

Score: 5.09

Sega

Score: 4.98

Heinz

Score: 4.84

Lufthansa

Score: 4.69

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Top Brand Affinities

Brand	Category	Score
Warner Music		23.40
MOOG		20.59
Mixcloud		13.56
Hummel		9.82
Amazon Music		9.58
DeLorean Motor Company		8.11
Ableton		6.58
MTV		5.50
Alfa Romeo		5.09
Sega		4.98
Heinz		4.84
Lufthansa		4.69
Movistar		4.23
Leica		4.21
Pfizer		3.62
Warner Bros		3.57
NBC		3.52
Spotify Music		3.32
Columbia Pictures		3.25
Matrix		3.14
BBC		3.12
Citroen		3.07
Tomorrowland		3.03
Boeing		2.86
Comedy Central		2.81
Fiat		2.69
Lollapalooza		2.67
Peugeot		2.46
SoundCloud		2.45
Pepsi		2.43
Maserati		2.39
Jaguar		2.35
Nokia		2.34
Aperol		2.25
Paramount Pictures		2.17
Rolls-Royce		2.14
Universal		2.11
Renault		2.10
Star Wars		2.09
Guinness		2.08
Armani		1.96
Sony		1.94
Ducati		1.89
Vogue		1.87
Lego		1.85
Pixar		1.84
Tesla Motors		1.81
Porsche		1.79
Volvo		1.76
musical.ly		1.74