Allison Ponthier

Allison Ponthier

Country: US | Gender: female

Influential: 51.91% Fanbase: 20.01% Trending: 67.86%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Next Model Management • 27.32% • Very Strong

As of 2025-09-09

799,968

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 18:46:56 UTC

Genres

alternativealternative

Scores

Score: DMDB 51.90% | Fanbase 20.00% | Trending 67.90% | CAREER STAGE: MID_LEVEL

Biography

Texan singer-songwriter Allison Ponthier is celebrated for her introspective and imaginative music, blending alternative, indie, and pop influences. Her debut single "Karaoke Queen" offers a poignant reflection on dreams and resilience. Ponthier's 2021 EP "Faking My Own Death" documented her coming-out story, while her participation in hit singles and tours has garnered critical acclaim and comparisons to artists like Kacey Musgraves.

In 2022, Ponthier's sophomore EP "Shaking Hands with Elvis" received praise from publications like Consequence, drawing parallels to renowned artists. She has toured with notable acts such as Bleachers and Maren Morris, and her whimsical creativity has been lauded by top media outlets.
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Allison Ponthier Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Allison Ponthier resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, BRAZIL. With a male-leaning (54%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (7,641 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Next Model Management, Arctic Fox hair Color, Glossier makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Allison Ponthier score 0.27%Low bucket.
Brand: Next Model ManagementBrand: Arctic Fox hair ColorBrand: Glossier
Followers:799,968
Engagements:2,184
Rate:0.3%
Posts:1,509
Views:8,543
Avg Likes:2,143
Avg Comments:48
Avg Views:8,543

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 799,968 · Engagements 2,184 · Rate 0.3%
Posts 1,509 · Views 8,543 · Avg Likes 2,143 · Avg Comments 48 · Avg Views 8,543
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 31%
35-44: 11%
45-64: 6%
Largest: 18-24 (46%); next: 25-34 (31%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries UNITED STATES (46%)
UNITED KINGDOM (6%)
BRAZIL (4%)
CANADA (4%)
FRANCE (3%)
Top regions: UNITED STATES (46%), UNITED KINGDOM (6%), BRAZIL (4%)
Platform Engagement Instagram: 1,626 avg likes/post · Tiktok: 7,641 avg views/post · Youtube: 902 avg views/post Best reach: Tiktok 7,641 avg views; best engagement: Instagram 1,626 avg likes

Top Brand Affinities

Next Model Management
Score: 27.32
Arctic Fox hair Color
Score: 20.01
Glossier
Score: 14.46
Verizon
Score: 9.11
Barbie
Score: 8.75
Madewell
Score: 8.50
Free People
Score: 7.98
Anthropologie
Score: 7.40
Hot Topic
Score: 6.71
Kodak
Score: 6.52
Maison Margiela
Score: 5.99
Dr. Martens
Score: 5.79
Brand Category Score
Next Model Management 27.32
Arctic Fox hair Color 20.01
Glossier 14.46
Verizon 9.11
Barbie 8.75
Madewell 8.50
Free People 7.98
Anthropologie 7.40
Hot Topic 6.71
Kodak 6.52
Maison Margiela 5.99
Dr. Martens 5.79
Ableton 5.47
Pacific Northwest Wonderland 5.46
Polaroid 5.23
Urban Outfitters 5.16
Taco Bell 5.09
Kickstarter 5.07
NARS Cosmetics 4.33
Gillette 4.30
Fujifilm 4.20
Tinder 4.18
Showtime 4.09
Leica 4.04
NORDSTROM 3.92
Coors 3.85
Columbia Pictures 3.63
ASOS 3.51
NBC 3.50
Bethesda Softworks 3.41
Vogue 3.40
Fenty beauty 3.32
Chrysler 3.30
OLD NAVY 3.21
Nickelodeon 3.14
Marc Jacobs 3.13
Busch 2.93
Lush 2.88
Costco 2.87
Spotify Music 2.86
Abercrombie & Fitch 2.84
Target 2.77
Coachella 2.75
Make Up For Ever 2.74
Paramount Pictures 2.73
Calvin Klein 2.72
Lollapalooza 2.66
Prismacolor 2.53
Levi's 2.52
CBS Television Studios 2.38

Official Profiles

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Artist: Allison Ponthier

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 00:29:04 Lie Detector 87.8 UCFM Canberra, AU 187

Popularity (2025-10-02)

Platform%
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