Allie X

Allie X — pop artist from CA.

Allie X, known for her glassine goth-pop style, has garnered a devoted following with over a quarter billion streams worldwide. She has headlined sold-out…

Influence: 60.92% Fanbase: 46.65% Trending: 68.06% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

361,600

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:46:23 UTC

Genres

popdance poppoppost-teen popindie poptimismindie popart popmetropopoliscanadian electropopcanadian popmainstream popr&b, funk & soulvapor soulalternativealt zescape roomelectronicelectropop

Biography

Allie X, known for her glassine goth-pop style, has garnered a devoted following with over a quarter billion streams worldwide. She has headlined sold-out shows in North America, Latin America, and Europe, and toured with pop icons such as Dua Lipa, Charli xcx, and MARINA. Allie X stands out for her bold visual aesthetic and gaudy-goth-pop sound, personally overseeing every aspect of her project from selecting collaborators to editing her own videos.

An advocate for the LGBTQ+ community, Allie X actively supports charity events, performs at pride festivals globally, and uses her platform to speak out against injustices and empower LGBT youth.

Top Brand Affinities

Report Date: 2025-08-15

Allie X has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, VIETNAM. A female-leaning (53%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 4,239 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with leading lifestyle names signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Allie X score 0.24% — Low bucket.

Followers:361,600

Engagements:854

Rate:0.2%

Posts:592

Avg Likes:806

Avg Comments:23

Avg Views:7,704

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 361,600 · Engagements 854 · Rate 0.2% Posts 592 · Views 7,704 · Avg Likes 806 · Avg Comments 23 · Avg Views 7,704	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 27% 13-17: 9% 35-44: 3%	Largest: 18-24 (60%); next: 25-34 (27%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	UNITED STATES (23%) BRAZIL (15%) VIETNAM (5%) CANADA (4%) MEXICO (4%)	Top regions: UNITED STATES (23%), BRAZIL (15%), VIETNAM (5%)
Platform Engagement	Tiktok: 4,239 avg views/post · Youtube: 3,465 avg views/post	Best reach: Tiktok 4,239 avg views; best engagement: Tiktok 444 avg likes