Allday

Allday

Country: AU | Gender: male

Influential: 57.05% Fanbase: 42.54% Trending: 64.30%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Bec & Bridge • 73.20% • Very Strong

As of 2025-09-08

457,207

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:48:58 UTC

Genres

poppopaustralian indieaustralian pophip-hop & raphip-hop/rapaustralian hip hopaustralian trapraphip hop

Scores

Score: DMDB 57.10% | Fanbase 42.50% | Trending 64.30% | CAREER STAGE: MID_LEVEL

Biography

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Allday Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Allday converts attention from 18-24 & 25-34 audiences across AUSTRALIA, UNITED STATES, NEW ZEALAND. Audience shape is male-leaning (53%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 3,939 avg views per post, with supportive conversation on Instagram. Shared audience with Bec & Bridge, Telstra, Vegemite underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Allday score 0.40%Low bucket.
Brand: Bec & BridgeBrand: TelstraBrand: Vegemite
Followers:457,207
Engagements:1,828
Rate:0.4%
Posts:437
Views:6,135
Avg Likes:1,787
Avg Comments:131
Avg Views:6,135

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 457,207 · Engagements 1,828 · Rate 0.4%
Posts 437 · Views 6,135 · Avg Likes 1,787 · Avg Comments 131 · Avg Views 6,135
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 60%
25-34: 26%
13-17: 9%
35-44: 4%
Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split Female: 47%
Male: 53%
Non-binary/Other: 0%
Skews male (53%)
Top Countries AUSTRALIA (63%)
UNITED STATES (11%)
NEW ZEALAND (3%)
UNITED KINGDOM (3%)
POLAND (2%)
Top regions: AUSTRALIA (63%), UNITED STATES (11%), NEW ZEALAND (3%)
Platform Engagement Instagram: 1,518 avg likes/post · Tiktok: 3,939 avg views/post · Youtube: 2,196 avg views/post Best reach: Tiktok 3,939 avg views; best engagement: Instagram 1,518 avg likes

Top Brand Affinities

Bec & Bridge
Score: 73.20
Telstra
Score: 39.81
Vegemite
Score: 36.63
Coles
Score: 26.07
Kmart
Score: 24.00
Illy
Score: 16.34
Sunnies Studios
Score: 14.96
Holden
Score: 13.25
Qantas
Score: 12.40
Woolworths
Score: 9.17
New Line Cinema
Score: 9.00
Ableton
Score: 8.57
Brand Category Score
Bec & Bridge 73.20
Telstra 39.81
Vegemite 36.63
Coles 26.07
Kmart 24.00
Illy 16.34
Sunnies Studios 14.96
Holden 13.25
Qantas 12.40
Woolworths 9.17
New Line Cinema 9.00
Ableton 8.57
Billabong 7.29
Stüssy 4.24
McLaren 4.22
Hurley 4.02
Emporium 3.75
Tinder 3.54
Aperol 3.39
BALMAIN 3.09
Dr. Martens 3.02
Coachella 2.94
Chrysler 2.94
Lush 2.71
Showtime 2.71
Urban Outfitters 2.65
ASOS 2.57
Polaroid 2.56
Tomorrowland 2.38
GoPro 2.32
Kylie Cosmetics 2.28
Lollapalooza 2.19
Nickelodeon 2.12
KFC 1.93
SoundCloud 1.92
Spotify Music 1.91
Paramount Pictures 1.89
Kodak 1.87
Fujifilm 1.84
Red Bull 1.69
Beats Electronics 1.67
Too Faced Cosmetics 1.63
Mazda 1.59
Sprite 1.56
Toyota 1.56
Vans 1.55
Versace 1.51
Harley-Davidson 1.44
Converse 1.44
Nissan 1.38

Official Profiles

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Artist: Allday

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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