
Alison Krauss
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
365,949
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:50:15 UTC
Genres
Scores
Biography
Krauss' musical journey evolved from winning fiddle championships as a child to achieving Grammy success with Union Station in the '90s, culminating in her star-making compilation and subsequent albums. Her collaborations with Robert Plant on "Raising Sand" and "Raise the Roof" showcased her versatility and appeal across genres, solidifying her status as a leading figure in bluegrass music. Through a career marked by Grammy nominations, acclaimed albums, and successful tours, Alison Krauss continues to enchant audiences with her distinctive blend of bluegrass, folk, and country music.
Alison Krauss reaches 25-34 & 45-64 audiences concentrated in UNITED STATES, NIGERIA, CANADA. The demographic tilt is female-leaning (52%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 18,904 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to leading lifestyle names suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 365,949 · Engagements 533 · Rate 0.1% Posts 198 · Views 19,800 · Avg Likes 503 · Avg Comments 31 · Avg Views 19,800 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 28% 45-64: 27% 35-44: 23% 18-24: 19% |
Largest: 25-34 (28%); next: 45-64 (27%) |
Gender Split |
Female: 52% Male: 48% Non-binary/Other: 0% |
Skews female (52%) |
Top Countries |
UNITED STATES (55%) NIGERIA (40%) CANADA (5%) UNITED KINGDOM (4%) BRAZIL (4%) |
Top regions: UNITED STATES (55%), NIGERIA (40%), CANADA (5%) |
Platform Engagement | Tiktok: 896 avg views/post · Youtube: 18,904 avg views/post | Best reach: Youtube 18,904 avg views; best engagement: Youtube 479 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
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Official Profiles
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LoginArtist: Alison Krauss
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-23 00:07:26 | Stick With Me Baby | WDIY | Allentown, US | 163 |
Popularity (2025-10-02)
Platform | % |
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No data. |