Alison Krauss

Alison Krauss

Country: US | Gender: female

Influential: 62.92% Fanbase: 43.58% Trending: 72.59%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

365,949

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 18:50:15 UTC

Genres

countrycountrybluegrassprogressive bluegrassamericanlilithfolk & traditionalfolk

Scores

Score: DMDB 62.90% | Fanbase 43.60% | Trending 72.60% | CAREER STAGE: MAINSTREAM

Biography

Alison Krauss, with her captivating vocals and fiddling prowess, expanded the reach of bluegrass music by infusing it with folk and country elements. Rising to fame with her platinum-selling 1995 compilation "Now That I've Found You," Krauss remained true to her musical roots while attracting a mainstream audience through collaborations with artists like Robert Plant. From her early days as a prodigious fiddler in Illinois to becoming a versatile musician with her band Union Station, Krauss consistently delivered fresh bluegrass sounds in the late '80s and early '90s.

Krauss' musical journey evolved from winning fiddle championships as a child to achieving Grammy success with Union Station in the '90s, culminating in her star-making compilation and subsequent albums. Her collaborations with Robert Plant on "Raising Sand" and "Raise the Roof" showcased her versatility and appeal across genres, solidifying her status as a leading figure in bluegrass music. Through a career marked by Grammy nominations, acclaimed albums, and successful tours, Alison Krauss continues to enchant audiences with her distinctive blend of bluegrass, folk, and country music.
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Alison Krauss Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Alison Krauss reaches 25-34 & 45-64 audiences concentrated in UNITED STATES, NIGERIA, CANADA. The demographic tilt is female-leaning (52%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 18,904 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to leading lifestyle names suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Alison Krauss score 0.15%Low bucket.
Followers:365,949
Engagements:533
Rate:0.1%
Posts:198
Views:19,800
Avg Likes:503
Avg Comments:31
Avg Views:19,800

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 365,949 · Engagements 533 · Rate 0.1%
Posts 198 · Views 19,800 · Avg Likes 503 · Avg Comments 31 · Avg Views 19,800
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 28%
45-64: 27%
35-44: 23%
18-24: 19%
Largest: 25-34 (28%); next: 45-64 (27%)
Gender Split Female: 52%
Male: 48%
Non-binary/Other: 0%
Skews female (52%)
Top Countries UNITED STATES (55%)
NIGERIA (40%)
CANADA (5%)
UNITED KINGDOM (4%)
BRAZIL (4%)
Top regions: UNITED STATES (55%), NIGERIA (40%), CANADA (5%)
Platform Engagement Tiktok: 896 avg views/post · Youtube: 18,904 avg views/post Best reach: Youtube 18,904 avg views; best engagement: Youtube 479 avg likes

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Alison Krauss

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-23)

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Aired At Song Station Location Duration (s)
2025-08-23 00:07:26 Stick With Me Baby WDIY Allentown, US 163

Popularity (2025-10-02)

Platform%
No data.