Alice Russell
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-22
22,835
Social Media Followers
As of 2025-08-22
00:00:00
Hours Airplay
Updated 2025-10-03 20:04:27 UTC
Genres
Scores
Biography
Alice Russell converts attention from 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, FRANCE. Audience shape is heavily male (57%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 479 avg views per post, with supportive conversation on Instagram. Shared audience with Mixcloud, MOOG, Akai underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 22,835 · Engagements 194 · Rate 0.8% Posts 445 · Views 479 · Avg Likes 192 · Avg Comments 19 · Avg Views 479 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 29% 35-44: 20% 45-64: 9% |
Largest: 25-34 (40%); next: 18-24 (29%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (14%) UNITED KINGDOM (13%) FRANCE (10%) BRAZIL (7%) SPAIN (4%) |
Top regions: UNITED STATES (14%), UNITED KINGDOM (13%), FRANCE (10%) |
| Platform Engagement | Instagram: 157 avg likes/post · Youtube: 479 avg views/post | Best reach: Youtube 479 avg views; best engagement: Instagram 157 avg likes |
Top Brand Affinities
Mixcloud
MOOG
Akai
Tate Modern
Warner Music
ITV
Amazon Music
Ableton
Akg
Sennheiser
Waitrose
Pioneer
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 170.45 | |
| MOOG | 52.18 | |
| Akai | 32.95 | |
| Tate Modern | 25.99 | |
| Warner Music | 25.64 | |
| ITV | 23.50 | |
| Amazon Music | 22.76 | |
| Ableton | 21.34 | |
| Akg | 19.39 | |
| Sennheiser | 16.73 | |
| Waitrose | 16.23 | |
| Pioneer | 16.07 | |
| Eurostar | 12.87 | |
| Pro Tools | 12.46 | |
| Hasselblad | 12.12 | |
| Beats Electronics | 11.07 | |
| Vauxhall | 9.25 | |
| BBC | 9.22 | |
| Vivienne Westwood | 8.54 | |
| Paul Smith | 8.35 | |
| SoundCloud | 8.09 | |
| Spotify Music | 8.04 | |
| Selfridges | 7.90 | |
| Kickstarter | 6.67 | |
| Clarks | 6.34 | |
| NBC | 6.12 | |
| Leica | 4.84 | |
| Coachella | 4.81 | |
| Sunnies Studios | 4.41 | |
| ALDI | 4.26 | |
| Aperol | 4.26 | |
| Holden | 4.16 | |
| Guinness | 4.00 | |
| Garnier | 3.84 | |
| Kodak | 3.77 | |
| Warner Bros | 3.67 | |
| Preloved | 3.61 | |
| Carhartt | 3.59 | |
| Campari | 3.42 | |
| Tesco | 3.34 | |
| Columbia Pictures | 3.33 | |
| Cadbury | 3.26 | |
| Omega | 3.26 | |
| Bacardi | 3.16 | |
| Showtime | 3.15 | |
| Hennessy | 3.11 | |
| Paramount Pictures | 3.06 | |
| Airbnb | 3.02 | |
| Dr. Martens | 2.94 | |
| Pantone Inc | 2.92 |
Official Profiles
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LoginArtist: Alice Russell
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 03:05:28 | I'd Cry (with The Combo Bárbaro) | Radio Campus 66 | Perpignan, FR | 428 |
| 2025-08-21 02:38:08 | Music Takes Me Up - Radio Edit | KUTX | Leander, US | 190 |
| 2025-08-21 01:27:27 | Here Again | FIP autour du groove | Paris, FR | 236 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |