Aleyna Tilki Brand Affinity ranks highest Les Benjamins at 240.41% . Very Strong. Score DMDB 58.30% | Fanbase 42.43%

Aleyna Tilki — pop artist from TR.

Aleyna Tilki, a 22-year-old pop star, launched her career at 14 and quickly rose to fame in Turkey with her distinctive vocals and genre-blending style. She…

Genres

popturkish poppopmainstream pop

Scores

Score: DMDB 58.30% | Fanbase 42.43% | Trending 66.24% | CAREER STAGE: MID_LEVEL

Biography

Aleyna Tilki, a 22-year-old pop star, launched her career at 14 and quickly rose to fame in Turkey with her distinctive vocals and genre-blending style. She recently became the first Turkish artist signed by Warner Music Group for international projects, releasing her highly anticipated debut single "Retrograde" on February 26, 2021, produced by an acclaimed team including Diplo and Dua Lipa.

Following the success of "Retrograde," Aleyna collaborated with DJ Dillon Francis on the track "Real Love," which debuted at #24 on the Billboard Dance Chart in October 2021. Currently working on her debut English album, Aleyna is set to release "Take It or Leave It," showcasing her confident and rebellious pop-punk sound to a global audience.

Report Date: 2025-09-09

Aleyna Tilki connects with 18-24 & 25-34 audiences and shows durable traction across TüRKIYE, UNITED STATES, AZERBAIJAN. With a heavily male (62%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 4,448,440 avg views per post; Youtube adds dependable engagement depth. Overlap with Les Benjamins, Twist, Beymen highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Aleyna Tilki moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Aleyna Tilki score 1.33% — Moderate bucket.

Brand: Les BenjaminsBrand: TwistBrand: Beymen

Followers:4,067,085

Engagements:54,095

Rate:1.3%

Posts:959

Avg Likes:46,833

Avg Comments:2,794

Avg Views:4,617,990

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,067,085 · Engagements 54,095 · Rate 1.3% Posts 959 · Views 4,617,990 · Avg Likes 46,833 · Avg Comments 2,794 · Avg Views 4,617,990	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 34% 13-17: 7% 35-44: 7%	Largest: 18-24 (49%); next: 25-34 (34%)
Gender Split	Female: 39% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	TüRKIYE (68%) UNITED STATES (9%) AZERBAIJAN (4%) GERMANY (3%) IRAN (2%)	Top regions: TüRKIYE (68%), UNITED STATES (9%), AZERBAIJAN (4%)
Platform Engagement	Instagram: 13,945 avg likes/post · Tiktok: 169,550 avg views/post · Youtube: 4,448,440 avg views/post	Best reach: Youtube 4,448,440 avg views; best engagement: Youtube 27,719 avg likes

Top Brand Affinities

Les Benjamins

Score: 240.41

Twist

Score: 210.14

Beymen

Score: 90.75

Vakko

Score: 85.24

Koton

Score: 81.74

Turkcell

Score: 56.68

Istikbal

Score: 47.41

Arzum

Score: 32.29

Ozdilek

Score: 26.58

Besiktas

Score: 26.48

LC Waikiki

Score: 25.96

Damat

Score: 25.04

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Top Brand Affinities

Brand	Category	Score
Les Benjamins		240.41
Twist		210.14
Beymen		90.75
Vakko		85.24
Koton		81.74
Turkcell		56.68
Istikbal		47.41
Arzum		32.29
Ozdilek		26.58
Besiktas		26.48
LC Waikiki		25.96
Damat		25.04
Fenerbahce		24.43
TV8		24.01
Show TV		23.44
Kanal D		21.98
Trabzonspor		21.58
DeFacto		18.11
Galatasaray		18.02
Tofas		16.25
Turkish Airlines		15.14
Vodafone		12.27
Daewoo		9.11
Sarar		8.33
OOTD Magazine		7.77
Stradivarius		7.63
Pantene		6.96
Nescafé		5.19
Pull&Bear		4.72
Dyson		3.75
Hilton		3.48
Bershka		3.01
Counter-Strike		3.00
NARS Cosmetics		2.97
Avon		2.93
Victoria's Secret		2.91
Matrix		2.75
Garnier		2.52
ASOS		2.38
Huda Beauty		2.24
Fujifilm		2.18
H&M		2.14
Oriflame		2.08
Kodak		2.00
Peugeot		1.95
Fiat		1.92
Armani		1.85
Lacoste		1.78
musical.ly		1.75
Versace		1.72