Alexandra Burke
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
207,000
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 18:51:20 UTC
Genres
Scores
Biography
Having risen to fame by winning The X Factor in 2008, Alexandra's debut album Overcome featured multiple #1 singles, spent a year on the UK Album chart, and garnered three BRIT Award nominations, solidifying her status as one of the UK's top talents in both music and theater.
Alexandra Burke has momentum with 18-24 & 25-34 audiences—particularly in UNITED KINGDOM, BRAZIL, UNITED STATES. A heavily female (58%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 17,733 avg views per post, and Youtube keeps engagement compounding. Audience overlap with leading lifestyle names signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 207,000 · Engagements 656 · Rate 0.3% Posts 109 · Views 17,733 · Avg Likes 619 · Avg Comments 25 · Avg Views 17,733 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 33% 35-44: 8% 13-17: 6% |
Largest: 18-24 (49%); next: 25-34 (33%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
UNITED KINGDOM (25%) BRAZIL (14%) UNITED STATES (12%) FRANCE (2%) ITALY (2%) |
Top regions: UNITED KINGDOM (25%), BRAZIL (14%), UNITED STATES (12%) |
| Platform Engagement | Youtube: 17,733 avg views/post | Best reach: Youtube 17,733 avg views; best engagement: Youtube 619 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Alexandra Burke
The map shows every radio station that aired Alexandra Burke today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:25:45 | All Night Long | Radio Nordseewelle | Aurich, DE | 242 |
| 2025-08-21 00:30:38 | Bad Boys | Geel FM | Geel, BE | 202 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |