Alex Schulz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
5,383
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:46:48 UTC
Genres
Scores
Biography
Establishing himself in the Deep House scene, Schulz went on to remix popular hits, perform at global DJ gigs, and release successful singles like "Keep on Reaching" on Armin van Buuren's label Armada. His collaboration with Sam Feldt on "Be My Lover" achieved top rankings on Dutch iTunes and dance charts, solidifying Schulz's presence in the industry. With his latest single "EASY" released in 2018, Schulz continues to reach a worldwide audience of over 100 million people, promising more exciting music ventures ahead.
Alex Schulz resonates with 25-34 & 18-24 audiences and sustains presence in GERMANY, UNITED STATES, ITALY. The demographic is heavily male (73%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 26,043 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with Pioneer, Mixcloud, Warner Music maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 5,383 · Engagements 500 · Rate 9.3% Posts 52 · Views 26,043 · Avg Likes 464 · Avg Comments 46 · Avg Views 26,043 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 48% 18-24: 38% 35-44: 8% 13-17: 4% |
Largest: 25-34 (48%); next: 18-24 (38%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
GERMANY (19%) UNITED STATES (12%) ITALY (7%) BRAZIL (5%) UNITED KINGDOM (5%) |
Top regions: GERMANY (19%), UNITED STATES (12%), ITALY (7%) |
| Platform Engagement | Instagram: 180 avg likes/post · Youtube: 26,043 avg views/post | Best reach: Youtube 26,043 avg views; best engagement: Youtube 284 avg likes |
Top Brand Affinities
Pioneer
Mixcloud
Warner Music
Trancefamily
Ableton
Tomorrowland
Sennheiser
Amazon Music
Launchpad
MOOG
Akai
SoundCloud
| Brand | Category | Score |
|---|---|---|
| Pioneer | Technology | 80.43 |
| Mixcloud | Entertainment & Media | 68.09 |
| Warner Music | Entertainment & Media | 62.22 |
| Trancefamily | Apparel & Fashion | 55.41 |
| Ableton | Audio & Music Gear | 51.99 |
| Tomorrowland | Apparel & Fashion | 33.42 |
| Sennheiser | Audio & Music Gear | 30.39 |
| Amazon Music | Entertainment & Media | 27.89 |
| Launchpad | Technology | 26.07 |
| MOOG | Automotive | 25.18 |
| Akai | Consumer Electronics | 21.53 |
| SoundCloud | Entertainment | 20.09 |
| Akg | Audio & Music Gear | 16.55 |
| Pro Tools | Tools, DIY & Garden | 14.66 |
| Beats Electronics | Audio & Music Gear | 9.70 |
| Spotify Music | Entertainment & Media | 9.37 |
| iHeartRadio Music Awards | Entertainment | 8.70 |
| Grey Goose | Alcoholic Beverages | 8.47 |
| Moët & Chandon | Alcoholic Beverages | 7.73 |
| Absolut | Alcoholic Beverages | 6.11 |
| Calzedonia | Apparel & Fashion | 5.84 |
| Hugo Boss | Apparel & Fashion | 5.63 |
| Coachella | Apparel & Fashion | 5.31 |
| Lufthansa | Travel & Hospitality | 5.27 |
| Red Bull | Beverages | 4.99 |
| Lollapalooza | Entertainment | 4.91 |
| Aperol | Alcoholic Beverages | 3.88 |
| Ray-Ban | Accessories (Bags, Eyewear, Etc.) | 3.81 |
| Heinz | Food & Snacks | 3.65 |
| Stüssy | Apparel & Fashion | 3.60 |
| NBC | Entertainment & Media | 3.35 |
| UEFA | Sports & Outdoors | 3.28 |
| BALMAIN | Apparel & Fashion | 3.11 |
| Alfa Romeo | Automotive | 2.96 |
| Kodak | Cameras & Photography | 2.84 |
| Dolce & Gabbana | Luxury & Designer | 2.84 |
| Audi | Automotive | 2.79 |
| musical.ly | Entertainment & Media | 2.76 |
| MTV | Entertainment | 2.75 |
| Aston Martin | Automotive | 2.69 |
| Hennessy | Alcoholic Beverages | 2.60 |
| Jack Daniels | Beverages | 2.60 |
| TOM FORD | Luxury & Designer | 2.60 |
| Paramount Pictures | Entertainment & Media | 2.59 |
| ASOS | Apparel & Fashion | 2.52 |
| Porsche | Automotive | 2.49 |
| Christian Louboutin | Apparel & Fashion | 2.47 |
| Polo Ralph Lauren | Apparel & Fashion | 2.46 |
| Carhartt | Apparel & Fashion | 2.43 |
| FashionNova | Apparel & Fashion | 2.43 |
Official Profiles
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LoginArtist: Alex Schulz
The map shows every radio station that aired Alex Schulz today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-19)
Total: 308,211
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
308,211 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |