Alex Lahey
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
70,977
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-07 18:52:41 UTC
Genres
Biography
Alex Lahey draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, AUSTRALIA, UNITED KINGDOM. The skew is heavily male (62%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 1,163 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Vegemite, Telstra, Live Nation makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 70,977 · Engagements 1,691 · Rate 2.4% Posts 606 · Views 1,670 · Avg Likes 1,685 · Avg Comments 25 · Avg Views 1,670 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 35% 35-44: 9% 13-17: 6% |
Largest: 18-24 (46%); next: 25-34 (35%) |
| Gender Split |
Female: 38% Male: 62% Non-binary/Other: 0% |
Skews male (62%) |
| Top Countries |
UNITED STATES (27%) AUSTRALIA (22%) UNITED KINGDOM (7%) CANADA (3%) MEXICO (3%) |
Top regions: UNITED STATES (27%), AUSTRALIA (22%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 1,580 avg likes/post · Tiktok: 1,163 avg views/post · Youtube: 507 avg views/post | Best reach: Tiktok 1,163 avg views; best engagement: Instagram 1,580 avg likes |
Top Brand Affinities
Vegemite
Telstra
Live Nation
Qantas
MOOG
Kmart
Woolworths
New Line Cinema
Amazon Music
Sennheiser
Pro Tools
Sunnies Studios
| Brand | Category | Score |
|---|---|---|
| Vegemite | 41.49 | |
| Telstra | 37.34 | |
| Live Nation | 23.13 | |
| Qantas | 21.25 | |
| MOOG | 20.11 | |
| Kmart | 17.39 | |
| Woolworths | 14.36 | |
| New Line Cinema | 10.32 | |
| Amazon Music | 10.14 | |
| Sennheiser | 10.01 | |
| Pro Tools | 9.99 | |
| Sunnies Studios | 9.00 | |
| Holden | 6.93 | |
| Ableton | 6.27 | |
| Spotify Music | 5.92 | |
| Billabong | 5.36 | |
| Tinder | 4.87 | |
| Kickstarter | 4.50 | |
| Showtime | 4.48 | |
| Lush | 4.26 | |
| Coachella | 4.13 | |
| BALMAIN | 4.05 | |
| Verizon | 3.86 | |
| Paramount Pictures | 3.65 | |
| Emporium | 3.60 | |
| Lollapalooza | 3.58 | |
| Gillette | 3.56 | |
| ABC | 3.52 | |
| UberEATS | 3.50 | |
| Coors | 3.48 | |
| Polaroid | 3.41 | |
| Dr. Martens | 3.39 | |
| Columbia Pictures | 3.11 | |
| NBC | 3.09 | |
| MTV | 2.99 | |
| SoundCloud | 2.95 | |
| Guinness | 2.94 | |
| Airbnb | 2.83 | |
| Comedy Central | 2.74 | |
| Nickelodeon | 2.70 | |
| Aperol | 2.67 | |
| Kodak | 2.65 | |
| McLaren | 2.59 | |
| ASOS | 2.31 | |
| The Olympic Games | 2.31 | |
| Nintendo | 2.27 | |
| Warner Bros | 2.26 | |
| Busch | 2.08 | |
| Pixar | 2.04 | |
| Budweiser | 2.02 |
Official Profiles
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LoginArtist: Alex Lahey
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-07)
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| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-06)
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