Alex Guesta

Alex Guesta — electronic artist from IT.

Alex Guesta, a renowned DJ and live percussionist signed with top record labels such as Universal, Virgin, and Sony Music, gained widespread acclaim in…

Influence: 52.44% Fanbase: 26.89% Trending: 65.22% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

10,800

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:46:10 UTC

Genres

electronicdancetribal houselatin housedeep uplifting trance

Biography

Alex Guesta, a renowned DJ and live percussionist signed with top record labels such as Universal, Virgin, and Sony Music, gained widespread acclaim in 2023/2024 with his viral track "My Addiction," amassing over 3 million reels and countless views on social media platforms. The track garnered support from a diverse range of celebrities, influencers, sports teams, and brands, becoming a popular choice for Instagram and TikTok posts.

Throughout his illustrious career, Alex Guesta has received accolades for his music, with tracks featured in international movies like "Dom Hemingway" and the Swedish House Mafia's film "Leave the World Behind." He has also remixed songs for artists such as Britney Spears and collaborated with global stars like Pitbull and Fatman Scoop. Currently, Alex captivates audiences worldwide with his dynamic live performances combining percussion and DJ sets at premier clubs and venues.

Top Brand Affinities

Report Date: 2025-08-15

Alex Guesta maintains consistent pull among 25-34 & 18-24 audiences across ITALY, BRAZIL, FRANCE. The audience leans heavily male (86%), so brand cues around style and status perform well. The clearest reach is on Youtube with 709 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Alex Guesta score 0.18% — Low bucket.

Followers:10,800

Engagements:19

Rate:0.2%

Posts:323

Avg Likes:19

Avg Comments:0

Avg Views:709

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 10,800 · Engagements 19 · Rate 0.2% Posts 323 · Views 709 · Avg Likes 19 · Avg Comments 0 · Avg Views 709	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 36% 35-44: 12% 45-64: 3%	Largest: 25-34 (47%); next: 18-24 (36%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	ITALY (20%) BRAZIL (6%) FRANCE (6%) UNITED STATES (6%) SPAIN (5%)	Top regions: ITALY (20%), BRAZIL (6%), FRANCE (6%)
Platform Engagement	Youtube: 709 avg views/post	Best reach: Youtube 709 avg views; best engagement: Youtube 19 avg likes