Alex Favela

Alex Favela

Country: US

Influential: 44.71% Fanbase: 27.77% Trending: 53.18%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 30.37% • Very Strong

As of 2025-09-09

270,007

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 15:14:37 UTC

Genres

latinlatinregional mexican music

Scores

Score: DMDB 44.70% | Fanbase 27.80% | Trending 53.20% | CAREER STAGE: MID_LEVEL

Biography

Alex Favela, a Los Angeles native with roots in Veracruz and Torreón, discovered his musical passion at age nine, inspired by his father's band involvement. Growing up in the vibrant music scene of LA, Alex honed his talents, composing original melodies with dreams of captivating global audiences. After years of unwavering dedication, Alex achieved global success with the hit "ELOVRGA," reaching the Top 10 worldwide.

The viral spark of "ELOVRGA" ignited on Alex's TikTok profile before spreading across platforms, marking a collaborative triumph shared with steadfast partners like Fidel from Grupo Marca Registrada and Joaquín Medina. Armed with relentless determination and a string of future successes, Alex is set to bring his dynamic presence to cities worldwide.
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Alex Favela Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Alex Favela maintains consistent pull among 18-24 & 25-34 audiences across MEXICO, UNITED STATES, PERU. The audience leans heavily male (63%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 3,094 avg views per post; Tiktok functions as the community touchpoint. Affinity with Warner Music, Univision, Ariat makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Alex Favela score 0.08%Low bucket.
Brand: Warner MusicBrand: UnivisionBrand: Ariat
Followers:270,007
Engagements:219
Rate:0.1%
Posts:617
Views:4,122
Avg Likes:188
Avg Comments:46
Avg Views:4,122

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 270,007 · Engagements 219 · Rate 0.1%
Posts 617 · Views 4,122 · Avg Likes 188 · Avg Comments 46 · Avg Views 4,122
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 64%
25-34: 22%
13-17: 10%
35-44: 2%
Largest: 18-24 (64%); next: 25-34 (22%)
Gender Split Female: 37%
Male: 63%
Non-binary/Other: 0%
Skews male (63%)
Top Countries MEXICO (63%)
UNITED STATES (28%)
PERU (3%)
GUATEMALA (1%)
ECUADOR (1%)
Top regions: MEXICO (63%), UNITED STATES (28%), PERU (3%)
Platform Engagement Instagram: 0 avg likes/post · Tiktok: 3,094 avg views/post · Youtube: 1,028 avg views/post Best reach: Tiktok 3,094 avg views; best engagement: Tiktok 166 avg likes

Top Brand Affinities

Warner Music
Score: 30.37
Univision
Score: 30.33
Ariat
Score: 24.30
RAM Trucks
Score: 20.62
Armani Exchange
Score: 17.91
Tagaz
Score: 17.13
True Religion
Score: 15.49
Amazon Music
Score: 13.75
GMC
Score: 13.32
Infiniti
Score: 12.95
Wingstop
Score: 12.60
Champion
Score: 9.46
Brand Category Score
Warner Music 30.37
Univision 30.33
Ariat 24.30
RAM Trucks 20.62
Armani Exchange 17.91
Tagaz 17.13
True Religion 15.49
Amazon Music 13.75
GMC 13.32
Infiniti 12.95
Wingstop 12.60
Champion 9.46
Benihana 9.00
Coachella 7.64
Acura 7.24
FashionNova 6.66
Paramount Pictures 6.54
Andis 6.20
BaByliss 6.03
Aéropostale 5.84
Suavecito 5.73
Coach 5.55
shein 4.87
Chevrolet 4.84
Dodge 4.81
Barber Shop Connect 4.66
Cafecito 4.63
American Eagle 4.54
Los Angeles Lakers 4.31
Spotify Music 4.26
Steve Madden 4.22
SheInside 3.98
Microsoft 3.60
Forever 21 3.56
Cadillac 3.29
Burberry 2.99
Pandora 2.87
Christian Louboutin 2.79
Maserati 2.68
Rover 2.66
Mitsubishi 2.53
Universal 2.53
Versace 2.52
Dolce & Gabbana 2.48
Guess 2.45
LEGOLAND 2.42
Lamborghini 2.31
Scion 2.31
Hollister Co 2.26
Ford 2.26

Official Profiles

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Artist: Alex Favela

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 01:00:11 ALVRGZO Hot 103.5 Sacramento, CA, US 4

Popularity (2025-10-02)

Platform%
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