Alejo

Alejo

Country: ES | Gender: male

Influential: 55.67% Fanbase: 35.71% Trending: 65.65%
As of: 2025-10-04

Top Brand Affinity

Highest overlapping lifestyle brand

American Airlines • 18.41% • Very Strong

As of 2025-09-08

740,505

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-04 00:12:44 UTC

Genres

hip-hop & raphip-hop/rapelectronicdance

Scores

Score: DMDB 55.70% | Fanbase 35.70% | Trending 65.70% | CAREER STAGE: MID_LEVEL

Biography

Emerging as a standout in the urban genre, Puerto Rican artist Alejo gained international recognition with hits like "Pantysito" and "Un Viaje." Signed to JUNGL, he was named an artist to watch by Billboard® and Tidal®, earning his first Premios Juventud nomination in 2022. Alejo's sophomore album, EN ESTA NOS FUIMOS LEJOS, surpassed 30 million streams and charted in Spain, while his live performances and collaborations further solidified his growing presence in Latin music, earning RIAA certifications along the way.
Login to Update Artist Data Next refresh: —
Top Brand Affinities
Open Full Social Media Report

Alejo Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Alejo is a clear fit for 18-24 & 25-34 audiences with strength across SPAIN, COLOMBIA, VENEZUELA. The audience is heavily male (76%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (46,500 avg views per post); Instagram builds the community layer. Affinity data highlights American Airlines, Univision, Pro Tools, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Alejo score 3.03%Very Strong bucket.
Brand: American AirlinesBrand: UnivisionBrand: Pro Tools
Followers:740,505
Engagements:22,424
Rate:3.0%
Posts:740
Views:48,027
Avg Likes:21,762
Avg Comments:220
Avg Views:48,027

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 740,505 · Engagements 22,424 · Rate 3.0%
Posts 740 · Views 48,027 · Avg Likes 21,762 · Avg Comments 220 · Avg Views 48,027
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 60%
25-34: 26%
13-17: 8%
35-44: 4%
Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries SPAIN (21%)
COLOMBIA (13%)
VENEZUELA (10%)
UNITED STATES (10%)
ARGENTINA (9%)
Top regions: SPAIN (21%), COLOMBIA (13%), VENEZUELA (10%)
Platform Engagement Instagram: 13,536 avg likes/post · Tiktok: 46,500 avg views/post · Youtube: 1,527 avg views/post Best reach: Tiktok 46,500 avg views; best engagement: Instagram 13,536 avg likes

Top Brand Affinities

American Airlines
Score: 18.41
Univision
Score: 17.38
Pro Tools
Score: 9.76
Movistar
Score: 9.19
Amazon Music
Score: 7.43
Ableton
Score: 6.80
Pioneer
Score: 5.45
Amway
Score: 4.38
Spotify Music
Score: 3.81
SoundCloud
Score: 3.61
shein
Score: 3.28
Cafecito
Score: 3.18
Brand Category Score
American Airlines 18.41
Univision 17.38
Pro Tools 9.76
Movistar 9.19
Amazon Music 7.43
Ableton 6.80
Pioneer 5.45
Amway 4.38
Spotify Music 3.81
SoundCloud 3.61
shein 3.28
Cafecito 3.18
Pull&Bear 3.03
Stradivarius 2.93
Coachella 2.93
Urban Outfitters 2.92
SheInside 2.66
Tomorrowland 2.66
Bershka 2.65
Beats Electronics 2.51
Bugatti 2.32
Supreme 2.10
Forever 21 2.00
Bellagio 1.96
Versace 1.76
FashionNova 1.70
Lacoste 1.65
Aperol 1.63
Los Angeles Lakers 1.62
New Balance 1.46
Zara 1.45
Lamborghini 1.44
Sony 1.41
Sneakerhead 1.34
Tommy Hilfiger 1.26
McLaren 1.25
Cartier 1.25
Vogue 1.24
NBA 1.22
Oakley 1.21
Pandora 1.20
Maybelline 1.20
Nike 1.18
NYX Cosmetics 1.14
Guess 1.13
Calvin Klein 1.13
FIFA 1.06
Burberry 1.04
H&M 1.02
Rolex 1.01

Official Profiles

Login to view Contact

Login

Artist: Alejo

Date Range: 2025-10-04 → 2025-10-04
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Alejo today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 01:59:42 Pantysito Gozadera FM Sevilla, ES 23

Popularity (2025-10-02)

Platform%
No data.