Alejandro Sanz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-30
12,721,490
Social Media Followers
As of 2025-09-30
00:00:00
Hours Airplay
2025-12-07 05:03:10 UTC
Genres
Biography
Throughout his career, Sanz has garnered critical acclaim and commercial success, earning numerous platinum certifications and accolades, including multiple Latin Grammy Awards. His musical journey continued with albums like "Paraiso Express" (2009), "La Música No Se Toca" (2012), and "Sirope" (2015), each showcasing his melodic sound and songwriting prowess. With his latest releases, including "Sanz" in 2021, Alejandro Sanz remains a prominent figure in the Latin music scene, continuing to captivate audiences with his heartfelt compositions and dynamic performances.
Alejandro Sanz commands interest from 18-24 & 25-34 audiences in SPAIN, MEXICO, BRAZIL. With a heavily female (59%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (1,271,539 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with El Corte Ingles, Univision, Movistar points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,721,490 · Engagements 118,485 · Rate 0.9% Posts 3,792 · Views 1,427,239 · Avg Likes 113,771 · Avg Comments 3,638 · Avg Views 1,427,239 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 38% 35-44: 14% 45-64: 6% |
Largest: 18-24 (40%); next: 25-34 (38%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
SPAIN (15%) MEXICO (15%) BRAZIL (10%) PERU (9%) UNITED STATES (8%) |
Top regions: SPAIN (15%), MEXICO (15%), BRAZIL (10%) |
| Platform Engagement | Instagram: 80,802 avg likes/post · Tiktok: 155,700 avg views/post · Youtube: 1,271,539 avg views/post | Best reach: Youtube 1,271,539 avg views; best engagement: Instagram 80,802 avg likes |
Top Brand Affinities
El Corte Ingles
Univision
Movistar
Cafecito
VidaSana
LATAM
Iberostar Hotels & Resorts
Suavecito
American Airlines
Loewe
Stradivarius
Dolce & Gabbana
| Brand | Category | Score |
|---|---|---|
| El Corte Ingles | 25.73 | |
| Univision | 18.49 | |
| Movistar | 11.55 | |
| Cafecito | 8.98 | |
| VidaSana | 8.73 | |
| LATAM | 8.41 | |
| Iberostar Hotels & Resorts | 6.18 | |
| Suavecito | 5.94 | |
| American Airlines | 4.76 | |
| Loewe | 4.58 | |
| Stradivarius | 3.43 | |
| Dolce & Gabbana | 2.48 | |
| Snoopy And The Peanuts Gang | 2.12 | |
| Tomorrowland | 2.10 | |
| Primark | 1.90 | |
| Hermès | 1.72 | |
| Versace | 1.64 | |
| Michael Kors | 1.64 | |
| Herbalife | 1.62 | |
| Bershka | 1.60 | |
| SheInside | 1.39 | |
| Prada | 1.38 | |
| Forever 21 | 1.37 | |
| Bellagio | 1.34 | |
| Guess | 1.28 | |
| Coachella | 1.27 | |
| Vogue | 1.24 | |
| H&M | 1.24 | |
| Cartier | 1.21 | |
| shein | 1.21 | |
| L'Oréal Paris | 1.21 | |
| Los Angeles Lakers | 1.21 | |
| Spotify Music | 1.18 | |
| Heineken | 1.15 | |
| Calvin Klein | 1.14 | |
| Yves Saint Laurent | 1.11 | |
| Zara | 1.08 | |
| Christian Dior | 1.07 | |
| NYX Cosmetics | 1.06 | |
| Universal | 1.05 | |
| Coca-Cola | 1.05 | |
| Pepsi | 1.05 | |
| Tommy Hilfiger | 1.05 | |
| Airbnb | 1.03 | |
| musical.ly | 1.01 | |
| FIFA | 1.00 | |
| Maybelline | 0.94 | |
| FashionNova | 0.93 | |
| HBO | 0.93 | |
| Pandora | 0.92 |
Official Profiles
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LoginArtist: Alejandro Sanz
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Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 22,195,740
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
20,684,059 | 93.19% |
| [+] |
Last.fm |
645,627 | 2.91% |
| [+] |
Yandex |
514,850 | 2.32% |
| [+] |
Pandora |
273,023 | 1.23% |
| [+] |
Audiomack |
78,181 | 0.35% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-14 03:00 UTC | Alejandro Sanz | Movistar Arena | Bogota, Colombia | |
| 2026-03-01 05:00 UTC | Alejandro Sanz | Estadio Bicentenario de la Florida | Buena Unión, Chile | |
| 2026-03-01 05:00 UTC | Alejandro Sanz | Estadio Bicentenario La Florida | la florida, Chile |
