Alceu Valença Brand Affinity ranks highest Brahma at 46.87% . Very Strong. Score DMDB 52.43% | Fanbase 52.99%

Alceu Valença — latin artist from BR.

Alceu Valença, a Brazilian singer/songwriter from São Bento do Una, Pernambuco, has established a unique musical style blending northeastern influences with…

Alceu Valença

Established

Country: BR | Gender: male | Artist ID: 11e81bbb-c463-8956-a22f-a0369fe50396

Find Artist

Genres

latinmpbmanguebeatnova musica pernambucanasamba

Influential: 52.43% Fanbase: 52.99% Trending: 52.16%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brahma • 46.87% • Very Strong

As of 2025-09-09

2,204,236

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 52.43% | Fanbase 52.99% | Trending 52.16% | CAREER STAGE: MID_LEVEL

Biography

Alceu Valença, a Brazilian singer/songwriter from São Bento do Una, Pernambuco, has established a unique musical style blending northeastern influences with contemporary MPB grooves. Known for his dynamic live performances, Valença's songs have been recorded by notable artists such as Luiz Gonzaga, Maria Bethânia, and Elba Ramalho. His life story was chronicled in Anamelia Maciel's book Alceu Valença em Frente e Verso.

Growing up with a rebellious spirit, Valença's early interest in music led him to win a guitar at age 15 through a song competition. Despite studying law in Recife, his passion for music led him to form musical groups and release albums that garnered critical acclaim. Valença's prolific career includes numerous hit albums, successful live performances, and collaborations with renowned musicians, solidifying his reputation as a respected figure in Brazilian popular music.

Report Date: 2025-09-09

Alceu Valença converts attention from 25-34 & 18-24 audiences across BRAZIL, PORTUGAL, UNITED STATES. Audience shape is female-leaning (51%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 57,169 avg views per post, with supportive conversation on Instagram. Shared audience with Brahma, FARM RIO, Itambé underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Alceu Valença score 0.22% — Low bucket.

Brand: BrahmaBrand: FARM RIOBrand: Itambé

Followers:2,204,236

Engagements:4,795

Rate:0.2%

Posts:3,238

Avg Likes:4,743

Avg Comments:168

Avg Views:65,832

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,204,236 · Engagements 4,795 · Rate 0.2% Posts 3,238 · Views 65,832 · Avg Likes 4,743 · Avg Comments 168 · Avg Views 65,832	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 37% 18-24: 33% 35-44: 18% 45-64: 9%	Largest: 25-34 (37%); next: 18-24 (33%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	BRAZIL (97%) PORTUGAL (1%) UNITED STATES (0%) SPAIN (0%) ARGENTINA (0%)	Top regions: BRAZIL (97%), PORTUGAL (1%), UNITED STATES (0%)
Platform Engagement	Instagram: 3,890 avg likes/post · Tiktok: 8,663 avg views/post · Youtube: 57,169 avg views/post	Best reach: Youtube 57,169 avg views; best engagement: Instagram 3,890 avg likes

Top Brand Affinities

Brahma

Score: 46.87

FARM RIO

Score: 24.60

Itambé

Score: 23.83

Lojas Renner

Score: 19.94

Itaipava

Score: 16.48

Riachuelo

Score: 15.82

Banco Bradesco

Score: 15.55

Ambev

Score: 13.40

Cacau Show

Score: 12.95

AstraZeneca

Score: 11.67

Xerox

Score: 9.96

Havaianas

Score: 8.49

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Top Brand Affinities

Brand	Category	Score
Brahma		46.87
FARM RIO		24.60
Itambé		23.83
Lojas Renner		19.94
Itaipava		16.48
Riachuelo		15.82
Banco Bradesco		15.55
Ambev		13.40
Cacau Show		12.95
AstraZeneca		11.67
Xerox		9.96
Havaianas		8.49
Sarar		7.67
LATAM		7.38
Rapha		7.37
Stella Artois		7.04
Lollapalooza		5.97
Pfizer		5.70
Heineken		5.31
Moda Praia		5.12
Arezzo		4.37
Catupiry		4.23
Mary Kay		4.22
Budweiser		3.62
Avon		2.93
Spotify Music		2.39
Tinder		1.95
SheInside		1.92
shein		1.84
Pixar		1.80
Renault		1.62
UFC		1.51
DC Entertainment		1.39
Netflix		1.33
Airbnb		1.11
Oakley		1.09
Nutella		0.94
Chevrolet		0.90
Universal		0.90
Amazon		0.89
HBO		0.85
MAC Cosmetics		0.82
Red Bull		0.82
GoPro		0.80
Coca-Cola		0.78
musical.ly		0.78
Pandora		0.76
The Olympic Games		0.76
Yamaha		0.71
Vogue		0.70