Agus Padilla

Agus Padilla

Country: UY | Gender: female

Influential: 55.73% Fanbase: 30.67% Trending: 68.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Suavecito • 9.00% • Very Strong

As of 2025-09-14

3,360,819

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

2025-10-07 16:50:21 UTC

Genres

popcumbia popasian poplatinlatinreggaeton

Biography

Uruguayan reggaetón artist Agus Padilla made her debut at 15 with the single "Ni Tu Amiga Ni Tu Amante," amassing over 70 million views on YouTube. She has performed alongside stars like Jennifer Lopez, Maluma, and Ozuna, gaining international recognition with remixes like "Me Llama Todavía" featuring Darkiel and Juanka. Padilla's 2023 EP, "Modo Perreo," showcases collaborations with Mesita and Marcianeke, while recent remixes like "Quiere Lo Mismo Que Yo" and "Le Gustan Los Flaites" further solidify her presence in the Latin music scene.

Agus Padilla Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

Agus Padilla converts attention from 18-24 & 25-34 audiences across ARGENTINA, URUGUAY, COLOMBIA. Audience shape is heavily female (57%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 210,768 avg views per post, with supportive conversation on Instagram. Shared audience with Suavecito, Movistar, Pioneer underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Agus Padilla score 1.78%Moderate bucket.
Brand: SuavecitoBrand: MovistarBrand: Pioneer
Followers:3,360,819
Engagements:59,973
Rate:1.8%
Posts:107
Views:210,768
Avg Likes:59,737
Avg Comments:478
Avg Views:210,768

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,360,819 · Engagements 59,973 · Rate 1.8%
Posts 107 · Views 210,768 · Avg Likes 59,737 · Avg Comments 478 · Avg Views 210,768
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 67%
25-34: 17%
13-17: 12%
35-44: 3%
Largest: 18-24 (67%); next: 25-34 (17%)
Gender Split Female: 57%
Male: 43%
Non-binary/Other: 0%
Skews female (57%)
Top Countries ARGENTINA (33%)
URUGUAY (11%)
COLOMBIA (8%)
ECUADOR (8%)
MEXICO (7%)
Top regions: ARGENTINA (33%), URUGUAY (11%), COLOMBIA (8%)
Platform Engagement Instagram: 55,381 avg likes/post · Youtube: 210,768 avg views/post Best reach: Youtube 210,768 avg views; best engagement: Instagram 55,381 avg likes

Top Brand Affinities

Suavecito
Score: 9.00
Movistar
Score: 7.49
Pioneer
Score: 6.02
Kappa
Score: 5.87
Alpinestars
Score: 4.39
Tomorrowland
Score: 3.80
Pull&Bear
Score: 3.38
Peugeot
Score: 3.37
Lollapalooza
Score: 2.95
VidaSana
Score: 2.72
ESPN
Score: 2.70
Fiat
Score: 2.56
Brand Category Score
Suavecito 9.00
Movistar 7.49
Pioneer 6.02
Kappa 5.87
Alpinestars 4.39
Tomorrowland 3.80
Pull&Bear 3.38
Peugeot 3.37
Lollapalooza 2.95
VidaSana 2.72
ESPN 2.70
Fiat 2.56
Ray-Ban 2.33
Monster Beverage 2.32
Calvin Klein 2.29
Guess 2.25
Maserati 2.20
Carhartt 2.19
Los Angeles Lakers 2.01
GAP 2.01
Cafecito 1.97
UFC 1.94
Puma 1.87
FIFA 1.84
Ducati 1.82
Oakley 1.81
NBA 1.76
Under Armour 1.71
Lacoste 1.59
Aperol 1.58
Versace 1.57
McLaren 1.56
Bershka 1.55
Mitsubishi Motors 1.53
Renault 1.49
Lamborghini 1.49
Mitsubishi 1.48
Pepsi 1.48
Levi's 1.43
The North Face 1.42
Gymshark 1.41
Honda 1.40
Zara 1.38
Coca-Cola 1.37
Subaru 1.36
NFL 1.36
Tommy Hilfiger 1.30
Dodge 1.28
Heineken 1.26
musical.ly 1.25

Official Profiles

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Artist: Agus Padilla

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 01:34:14 Ni Tu Amiga Ni Tu Amante Radio Disney Uruguay Montevideo, UY 200
2025-08-21 01:24:06 Antes Que Te Vayas Del Sol FM Montevideo, UY 7
2025-08-21 00:07:42 Se Prendió Radio Disney Uruguay Montevideo, UY 140

Popularity (2025-10-06)

Platform%
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Trending Artist