Adanna Duru
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-19
3,568,529
Social Media Followers
As of 2025-10-19
00:00:00
Hours Airplay
2026-01-01 23:19:07 UTC
Genres
Biography
I bring a unique blend of creativity, expertise, and professionalism to my work, striving to convey the magic and impact of music in a way that resonates with diverse audiences. Through my writing, I aim to not only inform and entertain but also to spark conversations, evoke emotions, and foster a deeper appreciation for the artistry and craft behind the music we love. With a commitment to excellence and a love for all genres, I approach each project with enthusiasm and dedication, seeking to share the joy and wonder of music with readers around the world.
Adanna Duru reliably reaches 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The base is heavily female (66%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (11,300 avg views per post); Instagram layers on depth and replies. The audience sits near TOD's, Amazon Music, Glossier, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,568,529 · Engagements 4,910 · Rate 0.1% Posts 1,381 · Views 15,325 · Avg Likes 4,794 · Avg Comments 87 · Avg Views 15,325 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 54% 18-24: 30% 35-44: 9% 13-17: 5% |
Largest: 25-34 (54%); next: 18-24 (30%) |
| Gender Split |
Female: 66% Male: 35% Non-binary/Other: 0% |
Skews female (66%) |
| Top Countries |
UNITED STATES (49%) BRAZIL (8%) UNITED KINGDOM (5%) CANADA (3%) PHILIPPINES (2%) |
Top regions: UNITED STATES (49%), BRAZIL (8%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 3,857 avg likes/post · Tiktok: 11,300 avg views/post · Youtube: 4,025 avg views/post | Best reach: Tiktok 11,300 avg views; best engagement: Instagram 3,857 avg likes |
Top Brand Affinities
TOD's
Amazon Music
Glossier
Tory Burch
NBC
iHeartRadio Music Awards
boohoo
Fenty beauty
Steve Madden
ULTA Beauty
Champion
Jimmy Choo
| Brand | Category | Score |
|---|---|---|
| TOD's | 19.42 | |
| Amazon Music | 10.40 | |
| Glossier | 9.81 | |
| Tory Burch | 9.45 | |
| NBC | 7.63 | |
| iHeartRadio Music Awards | 7.58 | |
| boohoo | 7.04 | |
| Fenty beauty | 6.68 | |
| Steve Madden | 6.54 | |
| ULTA Beauty | 5.76 | |
| Champion | 5.72 | |
| Jimmy Choo | 5.60 | |
| FashionNova | 5.58 | |
| Ableton | 5.35 | |
| Miu Miu | 5.34 | |
| MTV | 5.16 | |
| Urban Outfitters | 5.07 | |
| ASOS | 4.85 | |
| Ferragamo | 4.79 | |
| Christian Louboutin | 4.68 | |
| shein | 4.58 | |
| BALMAIN | 4.56 | |
| Coachella | 4.55 | |
| Dr. Martens | 4.55 | |
| Lollapalooza | 4.51 | |
| Taco Bell | 4.48 | |
| Target | 4.48 | |
| Marc Jacobs | 4.47 | |
| Coach | 4.47 | |
| Fendi | 4.33 | |
| Valentino | 4.30 | |
| SoundCloud | 4.07 | |
| Dolce & Gabbana | 4.07 | |
| NARS Cosmetics | 3.88 | |
| OLD NAVY | 3.77 | |
| Hennessy | 3.75 | |
| Forever 21 | 3.71 | |
| Verizon | 3.69 | |
| SheInside | 3.63 | |
| Moschino | 3.55 | |
| American Eagle | 3.48 | |
| Spotify Music | 3.32 | |
| NYX Cosmetics | 3.18 | |
| Michael Kors | 3.13 | |
| Prismacolor | 3.02 | |
| Walmart | 2.95 | |
| Versace | 2.93 | |
| Nickelodeon | 2.85 | |
| Beats Electronics | 2.85 | |
| Vogue | 2.83 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-10-03)
Total: 195,012
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















