AC/DC
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-30
18,508,584
Social Media Followers
As of 2025-09-30
00:00:00
Hours Airplay
2025-12-01 00:20:46 UTC
Genres
Biography
Known for their gritty riffs and anthemic choruses, AC/DC's early years saw lineup changes and a string of successful albums, including High Voltage and T.N.T. The tragic death of Bon Scott led to a resurgence with Brian Johnson and the monumental success of Back in Black. Despite challenges and lineup shifts over the years, AC/DC maintained their status as a top concert draw and released several chart-topping albums, including The Razor's Edge and Power Up. With a legacy spanning decades, AC/DC remains a powerhouse in the rock music world.
AC/DC resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, BRAZIL, RUSSIA. With a heavily male (77%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (244,543 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Sennheiser, DeLorean Motor Company, Jagermeister makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 18,508,584 · Engagements 46,509 · Rate 0.3% Posts 1,496 · Views 411,243 · Avg Likes 45,092 · Avg Comments 852 · Avg Views 411,243 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 31% 35-44: 14% 45-64: 8% |
Largest: 18-24 (42%); next: 25-34 (31%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (16%) BRAZIL (14%) RUSSIA (4%) FRANCE (4%) MEXICO (4%) |
Top regions: UNITED STATES (16%), BRAZIL (14%), RUSSIA (4%) |
| Platform Engagement | Instagram: 27,141 avg likes/post · Tiktok: 166,700 avg views/post · Youtube: 244,543 avg views/post | Best reach: Youtube 244,543 avg views; best engagement: Instagram 27,141 avg likes |
Top Brand Affinities
Sennheiser
DeLorean Motor Company
Jagermeister
Movistar
Hugo Boss
Jack Daniels
Lollapalooza
Columbia Pictures
NBC
The Witcher
NHL
MTV
| Brand | Category | Score |
|---|---|---|
| Sennheiser | 10.66 | |
| DeLorean Motor Company | 7.73 | |
| Jagermeister | 5.49 | |
| Movistar | 5.35 | |
| Hugo Boss | 4.02 | |
| Jack Daniels | 3.97 | |
| Lollapalooza | 3.79 | |
| Columbia Pictures | 3.62 | |
| NBC | 3.62 | |
| The Witcher | 3.41 | |
| NHL | 3.25 | |
| MTV | 3.24 | |
| Harley-Davidson | 3.19 | |
| Burger King | 3.02 | |
| Alfa Romeo | 2.91 | |
| Heineken | 2.88 | |
| Monster Beverage | 2.84 | |
| Dr. Martens | 2.69 | |
| Star Wars | 2.61 | |
| Warner Bros | 2.31 | |
| Peugeot | 2.21 | |
| Boeing | 2.21 | |
| AMC | 2.18 | |
| Bellagio | 2.17 | |
| Spotify Music | 2.16 | |
| Maserati | 2.14 | |
| Nickelodeon | 2.04 | |
| HBO | 2.04 | |
| Yamaha | 2.00 | |
| Tomorrowland | 1.96 | |
| Budweiser | 1.90 | |
| Scion | 1.90 | |
| Paramount Pictures | 1.89 | |
| Chrysler | 1.87 | |
| Pepsi | 1.85 | |
| Lego | 1.84 | |
| Guinness | 1.82 | |
| Ubisoft | 1.79 | |
| Ducati | 1.73 | |
| McLaren | 1.69 | |
| Transformers | 1.69 | |
| DC Entertainment | 1.68 | |
| musical.ly | 1.67 | |
| Jaguar | 1.65 | |
| Nintendo | 1.63 | |
| Converse | 1.63 | |
| Marvel | 1.62 | |
| Marvel Entertainment | 1.62 | |
| Fiat | 1.59 | |
| Grand Theft Auto | 1.58 |
Official Profiles
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LoginArtist: AC/DC
The map shows every radio station that aired AC/DC today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 38,758,408
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
33,373,055 | 86.11% |
| [+] |
|
4,375,422 | 11.29% |
| [+] |
|
583,849 | 1.51% |
| [+] |
|
413,127 | 1.07% |
| [+] |
|
12,955 | 0.03% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-05 01:00 UTC | AC/DC | Optus Stadium | Burswood, Australia | |
| 2025-12-09 01:00 UTC | AC/DC | Optus Stadium | Burswood, Australia | |
| 2025-12-15 03:00 UTC | AC/DC | Suncorp Stadium | Shoalhaven City Council, Australia | |
| 2025-12-19 03:00 UTC | AC/DC | Suncorp Stadium | Shoalhaven City Council, Australia | |
| 2026-01-25 03:00 UTC | World Rock Music 2026 | — | — | — |















