A-Trak
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
688,851
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
Updated 2025-10-03 21:30:11 UTC
Genres
Scores
Biography
With a career spanning over two decades, A-Trak rose to fame as a World Champion turntablist and as Kanye West's original tour DJ. Renowned for his contributions to DJ culture, he has been recognized by Rolling Stone as one of the 50 Most Important People in EDM and has graced the covers of Billboard and Complex magazines.
A-Trak reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, CANADA. The base is heavily male (90%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (13,048 avg views per post); Instagram layers on depth and replies. The audience sits near Mixcloud, Pioneer, MOOG, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 688,851 · Engagements 8,531 · Rate 1.2% Posts 6,965 · Views 24,126 · Avg Likes 8,359 · Avg Comments 277 · Avg Views 24,126 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 41% 35-44: 11% 13-17: 4% |
Largest: 18-24 (42%); next: 25-34 (41%) |
| Gender Split |
Female: 10% Male: 90% Non-binary/Other: 0% |
Skews male (90%) |
| Top Countries |
UNITED STATES (28%) BRAZIL (6%) CANADA (5%) UNITED KINGDOM (4%) INDONESIA (4%) |
Top regions: UNITED STATES (28%), BRAZIL (6%), CANADA (5%) |
| Platform Engagement | Instagram: 7,117 avg likes/post · Tiktok: 11,078 avg views/post · Youtube: 13,048 avg views/post | Best reach: Youtube 13,048 avg views; best engagement: Instagram 7,117 avg likes |
Top Brand Affinities
Mixcloud
Pioneer
MOOG
Ableton
Akai
Trancefamily
Live Nation
Pro Tools
Atmos
SoundCloud
Sneaker News
Tomorrowland
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 66.15 | |
| Pioneer | 62.33 | |
| MOOG | 38.13 | |
| Ableton | 31.54 | |
| Akai | 30.47 | |
| Trancefamily | 24.21 | |
| Live Nation | 23.32 | |
| Pro Tools | 15.09 | |
| Atmos | 13.61 | |
| SoundCloud | 13.00 | |
| Sneaker News | 11.92 | |
| Tomorrowland | 11.52 | |
| Coachella | 10.76 | |
| Nice Kicks | 10.68 | |
| Sole Collector | 10.24 | |
| Sennheiser | 9.89 | |
| Beats Electronics | 9.77 | |
| Foot Locker | 9.48 | |
| Amazon Music | 9.29 | |
| New Era | 8.50 | |
| Acne Studios | 8.26 | |
| Kickstagram | 8.07 | |
| Hennessy | 6.96 | |
| Maison Margiela | 6.92 | |
| Jameson | 6.76 | |
| American Airlines | 6.74 | |
| iHeartRadio Music Awards | 6.47 | |
| Stone Island | 6.21 | |
| Stüssy | 6.05 | |
| ESPN | 5.86 | |
| Lollapalooza | 5.86 | |
| Jagermeister | 5.62 | |
| Champion | 5.47 | |
| Spotify Music | 5.37 | |
| MTV | 5.17 | |
| Bud Light | 5.08 | |
| Sneakerhead | 4.80 | |
| Los Angeles Lakers | 4.15 | |
| Red Bull | 3.94 | |
| Mortal Kombat | 3.93 | |
| NFL | 3.89 | |
| Supreme | 3.71 | |
| Coors | 3.66 | |
| Uber | 3.59 | |
| Leica | 3.53 | |
| Oculus | 3.46 | |
| Columbia Pictures | 3.43 | |
| Carhartt | 3.41 | |
| Comedy Central | 3.40 | |
| NBA | 3.34 |
Official Profiles
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LoginArtist: A-Trak
The map shows every radio station that aired A-Trak today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-26)
Total: 7,788,678
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
6,374,222 | 81.84% |
| [+] |
Yandex |
869,758 | 11.17% |
| [+] |
Last.fm |
414,554 | 5.32% |
| [+] |
Audiomack |
129,533 | 1.66% |
| [+] |
Pandora |
611 | 0.01% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-09-26)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-09-26 03:29:56 | Can't Stop (Extended Mix) | Select | London, GB | 180 |
| 2025-09-26 01:34:30 | Dancing On My Own - The Brothers Macklovitch Remix | Kiss FM | Melbourne, AU | 171 |
| 2025-09-26 00:37:54 | Ask Me | Ego FM | Munich, DE | 183 |
| 2025-09-26 00:23:01 | Fallin In Love | Radio Party Groove | Novara, IT | 242 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |