
A.R. Rahman
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-30
13,441,217
Social Media Followers
As of 2025-09-30
00:00:00
Hours Airplay
2025-10-08 16:53:58 UTC
Genres
Biography
Rahman's prolific career includes collaborations with renowned artists and composers, such as Nusrat Fateh Ali Khan and Andrew Lloyd Webber. He established his own recording studio and record label, showcasing his versatility in composing for both Indian and Hollywood films. His successes culminated in multiple Academy Awards and prestigious honors, solidifying his status as a music icon in the international film industry.
A.R. Rahman resonates most with 18-24 & 25-34 audiences and shows durable presence in INDIA, BANGLADESH, UNITED STATES. With a heavily male (82%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (612,350 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Infosys, OnePlus, Bajaj makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 13,441,217 · Engagements 61,424 · Rate 0.5% Posts 2,273 · Views 728,866 · Avg Likes 60,579 · Avg Comments 542 · Avg Views 728,866 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 44% 25-34: 44% 35-44: 6% 13-17: 4% |
Largest: 18-24 (44%); next: 25-34 (44%) |
Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
Top Countries |
INDIA (67%) BANGLADESH (8%) UNITED STATES (5%) PAKISTAN (3%) MALAYSIA (2%) |
Top regions: INDIA (67%), BANGLADESH (8%), UNITED STATES (5%) |
Platform Engagement | Instagram: 26,740 avg likes/post · Tiktok: 612,350 avg views/post · Youtube: 116,516 avg views/post | Best reach: Tiktok 612,350 avg views; best engagement: Tiktok 30,500 avg likes |
Top Brand Affinities
Infosys
OnePlus
Bajaj
Mahindra
Snapseed
KTM
musical.ly
Superdry
National Geographic
Travelgram
Yamaha
Canon
Brand | Category | Score |
---|---|---|
Infosys | 21.02 | |
OnePlus | 20.65 | |
Bajaj | 10.33 | |
Mahindra | 7.78 | |
Snapseed | 6.88 | |
KTM | 5.26 | |
musical.ly | 4.44 | |
Superdry | 4.10 | |
National Geographic | 3.48 | |
Travelgram | 3.19 | |
Yamaha | 3.12 | |
Canon | 2.53 | |
Nikon | 2.46 | |
Ducati | 2.40 | |
Adobe | 2.36 | |
KFC | 2.25 | |
Nokia | 2.19 | |
Suzuki | 2.08 | |
Rolls-Royce | 2.06 | |
FashionNova | 1.96 | |
Samsung Group | 1.86 | |
Ray-Ban | 1.85 | |
Beats Electronics | 1.84 | |
Hyundai | 1.66 | |
Harley-Davidson | 1.66 | |
Marvel Entertainment | 1.60 | |
Sony | 1.60 | |
Bentley | 1.29 | |
H&M | 1.28 | |
Levi's | 1.27 | |
Xiaomi | 1.26 | |
Fujifilm | 1.16 | |
Converse | 1.15 | |
Apple | 1.14 | |
Microsoft | 1.12 | |
Lamborghini | 1.12 | |
Puma | 1.11 | |
FIFA | 1.06 | |
Rolex | 1.05 | |
HBO | 1.02 | |
Honda | 0.98 | |
Grand Theft Auto | 0.96 | |
BMW | 0.95 | |
Marvel | 0.90 | |
Spotify Music | 0.89 | |
GoPro | 0.88 | |
WWE | 0.88 | |
McDonald's | 0.85 | |
Amazon | 0.82 | |
Tommy Hilfiger | 0.81 |
Official Profiles
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LoginArtist: A.R. Rahman
The map shows every radio station that aired A.R. Rahman today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-29)
Total: 45,989,203
PLATFORM | TOTAL | % | |
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41,198,206 | 89.58% |
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4,536,065 | 9.86% |
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133,967 | 0.29% |
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104,302 | 0.23% |
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16,663 | 0.04% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Radio Spins (2025-09-30)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-09-30 01:45:49 | Theekuruvi | Tamil 89.4fm | Dubai, AE | 231 |
2025-09-30 01:40:18 | Rehna Tu | Big 106.2 FM | Dubai, AE | 285 |
2025-09-30 01:34:40 | Aga Naga (From “Ponniyin Selvan Part-2”) | FM Mirchi Dubai | Dubai, AE | 41 |
2025-09-30 01:33:40 | Ruaa Ruaa (From "PS-2") [Hindi] | FM Mirchi Dubai | Dubai, AE | 59 |
2025-09-30 01:31:27 | Aga Naga (From “Ponniyin Selvan Part-2”) | FM Mirchi Dubai | Dubai, AE | 131 |
2025-09-30 01:30:11 | Ennuyir Thozhi | Tamil 89.4fm | Dubai, AE | 380 |
2025-09-30 01:25:22 | Sahara | Tamil 89.4fm | Dubai, AE | 243 |
2025-09-30 01:21:36 | Munbe Vaa | Radio Malayalam 98.6FM | Doha, QA | 337 |
2025-09-30 01:01:21 | Maahi Ve (from "Wajah Tum Ho") | Radio Malayalam 98.6FM | Doha, QA | 219 |
2025-09-30 01:01:17 | Uyir Urugudhey (From "Cobra") | Tamil 89.4fm | Dubai, AE | 298 |
Popularity (2025-10-07)
Platform | % |
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No data. |