49th & Main
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
42,421
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 16:51:41 UTC
Genres
Biography
Now boasting 100 million streams and armed with new tracks like the socially conscious club anthem ‘self sabotage’, 49th & Main are poised to hit the road once more. O’Sullivan’s sonic experimentation during his hiatus has enriched the duo's repertoire, fueling their eagerness to captivate audiences with their dynamic live performances.
49th & Main indexes high with fans in the 18-24 range in UNITED STATES, UNITED KINGDOM, IRELAND. The skew is heavily male (77%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 880 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Warner Music, Ableton, Carlsberg, making streetwear, music platforms, and lifestyle products a natural test bed. Choose 49th & Main when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 42,421 · Engagements 678 · Rate 1.6% Posts 720 · Views 1,453 · Avg Likes 669 · Avg Comments 9 · Avg Views 1,453 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 36% 35-44: 9% 13-17: 4% |
Largest: 18-24 (47%); next: 25-34 (36%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (26%) UNITED KINGDOM (15%) IRELAND (13%) ITALY (6%) BRAZIL (6%) |
Top regions: UNITED STATES (26%), UNITED KINGDOM (15%), IRELAND (13%) |
| Platform Engagement | Instagram: 589 avg likes/post · Tiktok: 880 avg views/post · Youtube: 573 avg views/post | Best reach: Tiktok 880 avg views; best engagement: Instagram 589 avg likes |
Top Brand Affinities
Warner Music
Ableton
Carlsberg
Mixcloud
Guinness
Akai
Jameson
Alphalete
River Island
Pioneer
Tesco
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Warner Music | 22.35 | |
| Ableton | 16.22 | |
| Carlsberg | 14.93 | |
| Mixcloud | 14.62 | |
| Guinness | 14.38 | |
| Akai | 13.29 | |
| Jameson | 11.67 | |
| Alphalete | 10.81 | |
| River Island | 10.72 | |
| Pioneer | 9.43 | |
| Tesco | 9.36 | |
| Pro Tools | 9.05 | |
| Foot Locker | 8.35 | |
| Ryanair | 8.27 | |
| SoundCloud | 8.02 | |
| Coachella | 7.45 | |
| Spotify Music | 7.18 | |
| Lollapalooza | 7.15 | |
| Heineken | 7.14 | |
| Tomorrowland | 6.38 | |
| MISSGUIDED | 5.62 | |
| boohoo | 5.59 | |
| ALDI | 5.11 | |
| Urban Outfitters | 4.95 | |
| Myprotein | 4.93 | |
| Hennessy | 4.92 | |
| Tinder | 4.91 | |
| Sunnies Studios | 4.80 | |
| Hurley | 4.67 | |
| Bacardi | 4.27 | |
| Bud Light | 4.27 | |
| Billabong | 4.23 | |
| Pringles | 4.04 | |
| Aperol | 4.04 | |
| Haribo | 4.02 | |
| Gymshark | 3.79 | |
| Harrods | 3.60 | |
| Smirnoff | 3.59 | |
| Lush | 3.55 | |
| Coors | 3.52 | |
| Chrysler | 3.41 | |
| Columbia Pictures | 3.29 | |
| Showtime | 3.25 | |
| Heinz | 3.20 | |
| Beats Electronics | 3.19 | |
| Baileys | 3.19 | |
| Polaroid | 3.18 | |
| ASOS | 3.17 | |
| Pull&Bear | 3.13 | |
| Nickelodeon | 3.08 |
Official Profiles
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LoginArtist: 49th & Main
The map shows every radio station that aired 49th & Main today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-08-16)
Total: 1,136,213
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
1,131,312 | 99.57% |
| [+] |
Audiomack |
4,901 | 0.43% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 16:43:30 | Human Condition | Radio Ellebore | Chambery, FR | 180 |
| 2025-08-22 16:26:03 | Feels Right | Dasding | Stuttgart, DE | 145 |
| 2025-08-22 10:01:24 | Most Days (feat. Brandon Nembhard) | Radio Q | Berlin, DE | 172 |
| 2025-08-22 06:35:40 | Mr Rain - Edit | Radio Kampus FM | Warsaw, PL | 117 |
| 2025-08-22 03:32:23 | Self Sabotage | Red FM | Cork, IE | 141 |
| 2025-08-22 02:44:35 | Casper - 49th & Main Remix | RTÉ 2FM | Dublin, IE | 133 |
| 2025-08-22 02:35:31 | need to feel your LOVE | 98 FM | Dublin, IE | 196 |
| 2025-08-22 00:10:44 | Distractions - Edit | WRUW 91.1 FM | Cleveland, US | 144 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
