31 Minutos

31 Minutos — pop artist from DO.

"31 minutos" es una serie de televisión chilena creada en 2003 por Álvaro Díaz y Pedro Peirano, protagonizada por títeres en un noticiero que constantemente…

Influence: 52.07% Fanbase: 38.36% Trending: 58.93% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

6,550,000

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:43:59 UTC

Genres

poppoprocklatin rockchilean rockchildren's musicchildren's musicreggaeska chilenolatinnueva cancioncancion infantil latinoamericana

Biography

"31 minutos" es una serie de televisión chilena creada en 2003 por Álvaro Díaz y Pedro Peirano, protagonizada por títeres en un noticiero que constantemente fracasa en cubrir la actualidad. A lo largo de cuatro temporadas, ha recibido reconocimiento tanto de crítica como de público de todas las edades, transmitiéndose en Latinoamérica en canales de cable como Nickelodeon y Cartoon Network, y en señal abierta por la cadena Once TV en México, entre otros, además de haber lanzado cinco discos y una película en 2008.

Desde 2012, "31 minutos" ha tenido éxito también en shows musicales en vivo, con presentaciones en importantes escenarios y festivales en Chile y México, incluyendo el Lollapalooza y el Festival de la canción de Viña del Mar, como "Gira Mundial", "Radio Guaripolo", "Romeo y Julieta" y "Tremendo Tulio Tour", todos aclamados por la crítica y el público.

Top Brand Affinities

Report Date: 2025-08-15

31 Minutos cuts through with 18-24 & 25-34 audiences and consistency across MEXICO, CHILE, PERU. A heavily male (60%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 42,000 avg views per post, while Tiktok preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist 31 Minutos score 0.07% — Low bucket.

Followers:6,550,000

Engagements:4,549

Rate:0.1%

Posts:1,065

Avg Likes:4,141

Avg Comments:169

Avg Views:68,962

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,550,000 · Engagements 4,549 · Rate 0.1% Posts 1,065 · Views 68,962 · Avg Likes 4,141 · Avg Comments 169 · Avg Views 68,962	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 33% 35-44: 7% 13-17: 6%	Largest: 18-24 (52%); next: 25-34 (33%)
Gender Split	Female: 40% Male: 60% Non-binary/Other: 0%	Skews male (60%)
Top Countries	MEXICO (32%) CHILE (25%) PERU (8%) ARGENTINA (8%) COLOMBIA (5%)	Top regions: MEXICO (32%), CHILE (25%), PERU (8%)
Platform Engagement	Tiktok: 42,000 avg views/post · Youtube: 26,962 avg views/post	Best reach: Tiktok 42,000 avg views; best engagement: Tiktok 2,906 avg likes