
2 Chainz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
18,416,279
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-07 18:40:22 UTC
Genres
Biography
In 2019, 2 Chainz released his full-length album Rap or Go to the League, featuring the hit single "Rule the World" with Ariana Grande. Known for his distinctive style and guest appearances on tracks by artists like Steve Aoki, Eminem, and Migos, 2 Chainz continues to be a prominent figure in the hip-hop scene, consistently delivering chart-topping hits and acclaimed collaborations.
2 Chainz connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, CANADA. With a heavily male (70%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 10,750 avg views per post; Instagram adds dependable engagement depth. Overlap with Spinrilla, True Religion, Live Nation highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: 2 Chainz moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 18,416,279 · Engagements 9,783 · Rate 0.1% Posts 1,013 · Views 15,044 · Avg Likes 9,678 · Avg Comments 227 · Avg Views 15,044 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 48% 25-34: 37% 35-44: 8% 13-17: 6% |
Largest: 18-24 (48%); next: 25-34 (37%) |
Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
Top Countries |
UNITED STATES (50%) BRAZIL (5%) CANADA (3%) UNITED KINGDOM (3%) KENYA (3%) |
Top regions: UNITED STATES (50%), BRAZIL (5%), CANADA (3%) |
Platform Engagement | Instagram: 8,628 avg likes/post · Tiktok: 10,750 avg views/post · Youtube: 4,294 avg views/post | Best reach: Tiktok 10,750 avg views; best engagement: Instagram 8,628 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Live Nation
Akai
New Era
Palm Angels
Champion
Amazon Music
Hennessy
Sneaker News
Maison Margiela
Foot Locker
Brand | Category | Score |
---|---|---|
Spinrilla | Entertainment & Media | 39.64 |
True Religion | Apparel & Fashion | 23.60 |
Live Nation | Entertainment | 22.69 |
Akai | Consumer Electronics | 15.54 |
New Era | Apparel & Fashion | 14.69 |
Palm Angels | Apparel & Fashion | 14.49 |
Champion | Apparel & Fashion | 8.58 |
Amazon Music | Entertainment & Media | 7.45 |
Hennessy | Alcoholic Beverages | 7.31 |
Sneaker News | Footwear | 7.13 |
Maison Margiela | Apparel & Fashion | 7.06 |
Foot Locker | Apparel & Fashion | 7.03 |
Alexander McQueen | Apparel & Fashion | 6.85 |
Coach | Accessories (Bags, Eyewear, Etc.) | 6.44 |
iHeartRadio Music Awards | Entertainment | 6.01 |
Nice Kicks | Apparel & Fashion | 5.81 |
SoundCloud | Entertainment & Media | 5.81 |
Kappa | Apparel & Fashion | 5.52 |
Maybach | Automotive | 5.44 |
Stüssy | Apparel & Fashion | 5.30 |
Carhartt | Apparel & Fashion | 5.10 |
Bud Light | Alcoholic Beverages | 4.94 |
Verizon | Telecom & Internet Services | 4.84 |
FedEx | Travel & Hospitality | 4.81 |
Sneakerhead | Footwear | 4.81 |
Los Angeles Lakers | Sports & Outdoors | 4.80 |
Kodak | Cameras & Photography | 4.63 |
Steve Madden | Apparel & Fashion | 4.36 |
NBA | Sports & Outdoors | 4.35 |
Versace | Apparel & Fashion | 4.30 |
ESPN | Entertainment & Media | 4.20 |
Rolls-Royce | Automotive | 3.80 |
BALMAIN | Apparel & Fashion | 3.73 |
Urban Outfitters | Apparel & Fashion | 3.62 |
MTV | Entertainment | 3.62 |
Fila | Apparel & Fashion | 3.61 |
Beats Electronics | Audio & Music Gear | 3.56 |
NBC | Entertainment & Media | 3.54 |
FashionNova | Apparel & Fashion | 3.54 |
Barber Shop Connect | Beauty & Personal Care | 3.21 |
OLD NAVY | Apparel & Fashion | 3.20 |
Dolce & Gabbana | Apparel & Fashion | 3.09 |
Sprite | Beverages | 3.04 |
Acura | Automotive | 3.03 |
Paramount Pictures | Entertainment & Media | 3.02 |
NFL | Sports & Outdoors | 2.98 |
Timberland | Apparel & Fashion | 2.96 |
Christian Louboutin | Apparel & Fashion | 2.87 |
Cadillac | Automotive | 2.82 |
Comedy Central | Entertainment & Media | 2.81 |
Official Profiles
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LoginArtist: 2 Chainz
The map shows every radio station that aired 2 Chainz today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-24)
Total: 11,278,261
PLATFORM | TOTAL | % | |
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9,327,265 | 82.70% |
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1,403,472 | 12.44% |
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536,493 | 4.76% |
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11,031 | 0.10% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-22 21:53:48 | No Problem | 99.7 NOW | San Francisco, CA, US | 8 |
2025-08-22 21:41:35 | Fuckin' Problems | Kiss FM | Bucharest, RO | 137 |
2025-08-22 21:38:16 | It's A Vibe | WRSV | Rocky Mount, NC, US | 169 |
2025-08-22 21:27:20 | It's A Vibe | KPAT-FM (The Beat San Maria 95.7 FM) | Orcutt, CA, US | 203 |
2025-08-22 21:24:49 | 24 Hours | KHTE The Box 96.5 FM | Little Rock, US | 8 |
2025-08-22 21:11:41 | YES | BBC Radio 1 Xtra | London, GB | 4 |
2025-08-22 21:05:05 | Talk Dirty | Virgin Radio - Oman | Mascate, OM | 174 |
2025-08-22 20:24:08 | Cotton Candy (feat. 2 Chainz) | Shade 45 | Washington, D.C., US | 206 |
2025-08-22 20:11:18 | I'm Different | KNON | Dallas, US | 9 |
2025-08-22 20:09:59 | Days Like This | Shade 45 | Washington, D.C., US | 214 |
Popularity (2025-10-06)
Platform | % |
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No data. |