1986zig
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
842,939
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 21:54:07 UTC
Genres
Scores
Biography
Coinciding with the release of "5 Fuß" and the pre-order launch of his second album "Einer von Euch," 1986zig is set to perform at various festivals before embarking on a major tour in the fall. His music, characterized by pulsating beats and ethereal melodies, inspires listeners to rise above adversity, embrace self-resilience, and choose a path of positivity and perseverance.
1986zig is a clear fit for 18-24 & 25-34 audiences with strength across GERMANY, AUSTRIA, SWITZERLAND. The audience is heavily male (65%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (61,600 avg views per post); Tiktok builds the community layer. Affinity data highlights Clever Fit, Alpha Industries, Krombacher, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 842,939 · Engagements 13,391 · Rate 1.6% Posts 1,126 · Views 69,886 · Avg Likes 11,876 · Avg Comments 446 · Avg Views 69,886 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 38% 35-44: 11% 13-17: 5% |
Largest: 18-24 (44%); next: 25-34 (38%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
GERMANY (90%) AUSTRIA (4%) SWITZERLAND (2%) SPAIN (2%) ITALY (1%) |
Top regions: GERMANY (90%), AUSTRIA (4%), SWITZERLAND (2%) |
| Platform Engagement | Instagram: 4,288 avg likes/post · Tiktok: 61,600 avg views/post · Youtube: 8,286 avg views/post | Best reach: Tiktok 61,600 avg views; best engagement: Tiktok 6,595 avg likes |
Top Brand Affinities
Clever Fit
Alpha Industries
Krombacher
About you
Commerzbank
Edeka
Ellesse
Rossmann
Beck`s
Braun
Augustiner Helles
Gamescom
| Brand | Category | Score |
|---|---|---|
| Clever Fit | 41.78 | |
| Alpha Industries | 41.73 | |
| Krombacher | 39.68 | |
| About you | 33.05 | |
| Commerzbank | 26.41 | |
| Edeka | 21.94 | |
| Ellesse | 21.15 | |
| Rossmann | 20.19 | |
| Beck`s | 20.09 | |
| Braun | 20.06 | |
| Augustiner Helles | 18.07 | |
| Gamescom | 17.86 | |
| Hummel | 14.97 | |
| Seat | 10.98 | |
| Thermomix | 10.31 | |
| New Era | 10.13 | |
| Lidl | 9.26 | |
| Opel | 8.87 | |
| Lufthansa | 8.41 | |
| Stone Island | 8.39 | |
| Fanta | 7.71 | |
| BBS | 7.60 | |
| Myprotein | 6.77 | |
| Superdry | 6.77 | |
| Carhartt | 6.44 | |
| Daniel Wellington | 6.09 | |
| Audi | 5.55 | |
| Hugo Boss | 5.55 | |
| Volkswagen | 5.00 | |
| Leica | 4.54 | |
| Ray-Ban | 4.32 | |
| Primark | 4.11 | |
| Haribo | 4.10 | |
| Rover | 4.07 | |
| Jack Daniels | 4.07 | |
| Mercedes-Benz | 3.87 | |
| Lacoste | 3.76 | |
| Calvin Klein | 3.52 | |
| Beats Electronics | 3.43 | |
| Monster Beverage | 3.37 | |
| Vans | 3.37 | |
| Tommy Hilfiger | 3.36 | |
| Red Bull | 3.34 | |
| ASOS | 3.21 | |
| Nike | 3.15 | |
| BMW | 3.15 | |
| Fila | 3.05 | |
| Nivea | 3.04 | |
| Sony | 3.00 | |
| New Balance | 2.98 |
Official Profiles
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LoginArtist: 1986zig
The map shows every radio station that aired 1986zig today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 16:47:55 | Eh zu kurz | MDR Sputnik | Halle (Saale), DE | 142 |
| 2025-08-22 15:49:36 | 1000 Sterne | MDR Tweens | Leipzig, DE | 120 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |